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Knit Socks

Fail

Demand is soft, at -62.1% this quarter, so Knit Socks is a Fail.

Flapen Score
44
44 / 100
Ranks 9,144 of 16,930 Clothing, Shoes & Jewelry niches · −1 vs the category median of 45
Market size
$47K/yr277K searches / yr
90-day growth
-62.1%search demand this quarter
Competition
19%top-5 click share · 65 brands · 82 sellers

Flapen Score

Knit Socks against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Knit Socks is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Knit Socks market on Amazon at a glance

Shoppers on Amazon United States searched for Knit Socks 277K times last year and spent an estimated $47K. The top 5 brands take 30% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 277K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -62.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $47K a year.

Searches, last 12 months
277K
Growth, 90 days vs prior 90
-62.1%
Conversion, latest week
1.3%
Market size, estimated
$47Ka year
Peak month
December17.6× the quietest month
Top search term
socks for boots women48K searches a year

02 · Price

A sale here is worth $13.62.

Listings sell for $13.62 on average, from $7.12 to $25.61. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At $13.62 that is $0 to $1K a year per listing.

Average price
$13.62under the $15 to $100 sweet spot
Price range
$7.12–$25.61
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
2.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

90% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #4,131 within Socks & Hosiery. It carries 4,399 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
99%
Out of stock, average day
2.1%
Average rank
#4,131in Socks & Hosiery
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
4,399per listing
Listings tracked
107

04 · Newcomers

8 of last year's 19 launches cleared the first-year sales bar.

19 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
19
Successful launches
8Amazon's first-year sales bar
Average brand age
47 months

Products

Top Knit Socks products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 19% of clicks. An open shelf where new products get seen.

Brands

65 falling

Sellers

82

Top-5 brand share

30%

Top 20: 71%

Top-5 click share

19%

Top 20: 47%

Open market

66%

  • Brand 18%
  • Brand 26%
  • Brand 35%
  • Brand 45%
  • Brand 55%
  • Brand 65%

Demand

Knit Socks search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KPrime Day '25Spike '25Holiday '25MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 17.6×

Search terms

Top Knit Socks search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • socks for boots women48K/yr
  • knit socks41K/yr
  • boots socks for women44K/yr
  • medias gruesas para mujer10K/yr
  • bombas merino wool socks for women7K/yr
  • knit socks for women15K/yr
  • knitted socks women7K/yr
  • sweater socks for women41K/yr
  • thin warm socks for women7K/yr
  • boot socks womens5K/yr

Reviews and returns

What reviews say buyers love and hate about Knit Socks

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Comfort-Overall”
14%of negative reviews mention “Size-Overall”
2.5%of orders come back
“they were short”
A buyer, on “Size-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Knit Socks questions

Answered from the same tracked data.