Kiwi Parade Gloss Shoe Polish Black

Shoppers searched for this 162K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.6% of those searches ended in a purchase. Searches in the last 90 days moved -38.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $319K a year.

Searches, last 12 months

162K

Growth, 90 days vs prior 90

-38.7%

Conversion, latest week

14.6%

Market size, estimated

$319Ka year

Top search term

kiwi parade gloss shoe polish black50K searches a year

Listings sell for $13.52 on average, from $5.78 to $38.61. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At $13.52 that is $7K to $10K a year per listing.

Average price

$13.52under the $15 to $100 sweet spot

Price range

$5.78–$38.61

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

500–750

Revenue per listing a year

$7K–$10K

Returns

0.3%of orders · Amazon United States median 2.1%

27% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 6.0% of listings are out of stock. The average listing ranks #50 within Shoe, Jewelry & Watch Accessories. It carries 3,229 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

27%

Prime listings

91%

Out of stock, average day

6.0%

Average rank

#50in Shoe, Jewelry & Watch Accessories

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

3,229per listing

Listings tracked

11

The brands on the shelf have sold for 84 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

84 months