Is king crown profitable to sell on Amazon United States?

The niche generates $371K/yr across 34 tracked products. 2 of 4 products launched in the last 360 days are still selling. 90-day search growth is -13.3%. Flapen's verdict: Worth a look (52/100).

How competitive is the king crown niche?

24 brands and 43 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 55% of demand.

What do buyers complain about in king crown?

Top complaints mined from reviews: Size-Overall, Quality-Overall, Weight Heavy. The return rate is 7.1% — above our launch gate.

When does demand for king crown peak?

Demand peaks in Oct; the busiest month runs 3.1× the quietest.

What does it cost to enter the king crown niche?

Listings span $5.58–$33.15; the average listing price is $15.63 (sweet spot $15–$100). The average incumbent carries 476 reviews — the moat a new listing must climb.

King Crown

Worth a look

Shows no brand lock-in (top 5 brands take 55% of clicks), but soft demand (-13.3% this quarter) keeps it on the watch list.

Brand share

Great55%

top-5 brand share — no brand owns this niche

Avg price

Great$15.63

avg listing price — sweet spot $15–$100

Review moat

Great475.71

avg incumbent reviews — the moat a new listing must climb

Competition

Good43%

top-5 click share — leaders hold, buyers still browse

Price range

Good$5.58–$33.15

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Market size

Good$371K

$371K/yr · 769K searches

Conversion

Okay3.1%

search→purchase rate — share of searches ending in a sale

Growth

Bad-13.3%

90-day search growth — must beat 0% to launch

Returns

Bad7.1%

return rate — above 5% kills the launch gate

Signals High Returns

Is king crown profitable on Amazon?

According to Flapen's Amazon United States niche tracking, king crown is a $371K/yr Amazon United States market (769K searches/yr). The top 5 brands hold 55% of demand. Demand peaks in Oct. Verdict: Worth a look — 52/100.

Data updated Jul 17, 2026 · scored weekly · How we score niches

king crown market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.

Units sold / yr: 30K–40K; avg 250–500/product
Revenue / yr: $469K–$625K; units × avg price
Conversion rate: 3.1%
Avg BSR: #581
Page quality: 0%
Prime: 100%
Sponsored: 94%
Out of stock: 4.7%
Avg brand age: 40 months
Avg seller age: 172 days

Competition: brands, sellers & click share

The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.

Brands

24 falling

Sellers

Top-5 brand share

55%

Top 20: 95%

Top-5 click share

43%

Top 20: 82%

Open market

41%

Generic22%
Juexica16%
Feltent6%
LEEMASING5%
FORSEVEN5%
LKBBC4%

king crown demand & seasonality

Weekly Amazon search volume, last 104 weeks — -13.3% search growth over the last 90 days.

Peak months: Oct · busiest ÷ quietest = 3.1×

Open Trend

Top king crown search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

king crown194K/yr -10.4%1.9% conv.
king crowns for men85K/yr -9.9%1.9% conv.
crown for men110K/yr -27.8%1.2% conv.
kings crown57K/yr -5.9%1.7% conv.
mens crown50K/yr -23.3%1.4% conv.
king crown for boys29K/yr -19.6%2.0% conv.
prince crown32K/yr -10.8%1.7% conv.
crowns for men30K/yr -11.5%0.8% conv.
prom king crown17K/yr -29.6%1.0% conv.
prince crown for boys16K/yr +4.9%1.3% conv.

All search terms

Top king crown products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

King Crowns Metal Hair Band for Men Gold Crowns and Tiara for Theme Birthday Party Costume Accessories

Generic$13.574.3★268 rev

Juexica 6 Pieces Prom King Crown Metal Baroque King and Queen Prince Princess Crystal Headband Tiara Crown Wedding Bridal Accessories for Women Men(Gold Silver Elegant Style)

Juexica$33.154.8★83 rev

King Crown for Men - Full Round Royal Birthday Prince Prom Kings Crown -Medieval Headpiece with Sparkling Crystals | 6.3 Inch Costume &Cosplay Accessories (Gold)

LKBBC$13.274.3★175 rev

Yilistore Adult Royal King Crown Ancient Prince Crown for Halloween Cosplay (Gold)

Yilistore$8.374.2★380 rev

LEEMASING Royal Jeweled Kings Crown For Unisex Halloween Costume Prom Cosplay Party Decorations (Blue)

LEEMASING$15.744.2★191 rev

Newest

by launch date

YOUlDIANZI Men Crown & Birthday Sash Men Crown for King Mens Tiara Prince Diadem Royal Medieval Cosplay Birthday Prom Halloween Hair Accessories(Ancient Gold & Black)

YOUlDIANZI$15.9413 rev

6mo ago

Gold Crown Display Royal Queen and King Crown Luxurious Royal Crowns for Women and Men - 0.75 x 8 Perfect for Parties Prom King Regal Decor & Crowns for Kids Royalty Themed Events

Crown Display$9.83115 rev

11mo ago

JITINX King Crown and Birthday Sash King Crown for Men Gold Mens Tiara Prince Diadem Royal Medieval Cosplay Birthday Prom Halloween Hair Accessories (Antique Gold Black Crown)

JITINX$16.78340 rev

11mo ago

Silver King Crown for Men Decoration for Birthday Prom Party Costume Wedding Halloween Fathers Day Gift for Men Father Husband Friend

Feltent$12.42107 rev

1y ago

King Crowns Metal Hair Band for Men Gold Crowns and Tiara for Theme Birthday Party Costume Accessories

Generic$12.22268 rev

1y ago

What reviews say buyers love and hate about king crown

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall26%

“Excellent craftsmanship and reliable performance”

Size-Overall13%

“Nice fit”

Value For Money10%

“Good value for the money”

Strength6%

“More powerful than King Charles”

Durability4%

“it doesnt break easily”

Advertised Vs Actual Product4%

“As advertised”

Material Quality4%

“The material looks very simple”

Adjustability/Rotatability/Reclining3%

“They are adjustable”

Weight Light3%

“Not too heavy great comfort”

Fun/Entertainment Experience3%

“the kids enjoy them”

What buyers complain about

Size-Overall23%

“too big”

Quality-Overall12%

“Horrible quality”

Weight Heavy11%

“Heavier than I thought it would be”

Durability10%

“Not durable”

Value For Money4%

“This looks crazy expensive”

Shape/Style4%

“Heads are not round so I gently bent it until the shape was more comfortable”

Strength3%

“Flimsy”

Comfort-Overall3%

“man it is not comfortable at all”

Adhesion/Stickiness2%

“They don't stick together”

Portability2%

“Not wearable, other uses”

Top return reasons

Size-Overall53%

Quality-Overall6%

Advertised Vs Actual Product6%

Material Quality6%

Strength5%

Defective Material/Parts4%

Shape/Style3%

Neck Fit2%

Value For Money2%

Weight Heavy2%

Common king crown questions

Is king crown profitable to sell on Amazon United States?: The niche generates $371K/yr across 34 tracked products. 2 of 4 products launched in the last 360 days are still selling. 90-day search growth is -13.3%. Flapen's verdict: Worth a look (52/100).
How competitive is the king crown niche?: 24 brands and 43 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 55% of demand.
What do buyers complain about in king crown?: Top complaints mined from reviews: Size-Overall, Quality-Overall, Weight Heavy. The return rate is 7.1% — above our launch gate.
When does demand for king crown peak?: Demand peaks in Oct; the busiest month runs 3.1× the quietest.
What does it cost to enter the king crown niche?: Listings span $5.58–$33.15; the average listing price is $15.63 (sweet spot $15–$100). The average incumbent carries 476 reviews — the moat a new listing must climb.