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King Crown

Maybe

The top 5 brands take only 55% of clicks. But demand is soft, at -13.3% this quarter, so King Crown is a Maybe.

Flapen Score
52
52 / 100
Top 22% of 16,930 Clothing, Shoes & Jewelry niches · +7 vs the category median of 45
Market size
$371K/yr769K searches / yr
90-day growth
-13.3%search demand this quarter
Competition
43%top-5 click share · 24 brands · 43 sellers

Flapen Score

King Crown against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, King Crown is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The King Crown market on Amazon at a glance

Shoppers on Amazon United States searched for King Crown 769K times last year and spent an estimated $371K. The top 5 brands take 55% of clicks. Demand peaks in Oct. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 3.1% of those searches ended in a purchase.

Shoppers searched for this 769K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -13.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $371K a year.

Searches, last 12 months
769K
Growth, 90 days vs prior 90
-13.3%
Conversion, latest week
3.1%
Market size, estimated
$371Ka year
Peak month
October3.1× the quietest month
Top search term
king crown194K searches a year

02 · Price

A sale here is worth $15.63.

Listings sell for $15.63 on average, from $5.58 to $33.15. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 250 to 500 of them. At $15.63 that is $4K to $8K a year per listing.

Average price
$15.63inside the $15 to $100 sweet spot
Price range
$5.58–$33.15
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
250–500
Revenue per listing a year
$4K–$8K
Returns
7.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #581 within Accessories. It carries 476 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
4.7%
Average rank
#581in Accessories
Average rating
4.36 starsAmazon United States average 4.42 stars
Average reviews
476per listing
Listings tracked
34

04 · Newcomers

2 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
2Amazon's first-year sales bar
Average brand age
40 months

Products

Top King Crown products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

Brands

24 falling

Sellers

43

Top-5 brand share

55%

Top 20: 95%

Top-5 click share

43%

Top 20: 82%

Open market

41%

  • Brand 122%
  • Brand 216%
  • Brand 36%
  • Brand 45%
  • Brand 55%
  • Brand 64%

Demand

King Crown search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct · busiest ÷ quietest = 3.1×

Search terms

Top King Crown search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • king crown194K/yr
  • king crowns for men85K/yr
  • crown for men110K/yr
  • kings crown57K/yr
  • mens crown50K/yr
  • king crown for boys29K/yr
  • prince crown32K/yr
  • crowns for men30K/yr
  • prom king crown17K/yr
  • prince crown for boys16K/yr

Reviews and returns

What reviews say buyers love and hate about King Crown

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Quality-Overall”
23%of negative reviews mention “Size-Overall”
7.1%of orders come back
“too big”
A buyer, on “Size-Overall”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common King Crown questions

Answered from the same tracked data.