Kimono Robe
Skip itWeak search conversion (0.5%) — this niche doesn't clear our bar today.
Competition
Incredible17%top-5 click share — an open shelf
Avg price
Incredible$33.01avg listing price — sweet spot $15–$100
Brand share
Great53%top-5 brand share — no brand owns this niche
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay2,292.99avg incumbent reviews — the moat a new listing must climb
Market size
Okay$163K$163K/yr · 1.0M searches
Price range
Okay$6.80–$321.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-6.2%90-day search growth — must beat 0% to launch
Returns
Bad6.8%return rate — above 5% kills the launch gate
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Is kimono robe profitable on Amazon?
According to Flapen's Amazon United States niche tracking, kimono robe is a $163K/yr Amazon United States market (1.0M searches/yr). The top 5 brands hold 53% of demand. Demand peaks in Dec. Verdict: Skip it — 47/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
kimono robe market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 6K–8K
- avg 0–100/product
- Revenue / yr
- $198K–$264K
- units × avg price
- Conversion rate
- 0.5%
- Avg BSR
- #817
- Page quality
- 0%
- Prime
- 96%
- Sponsored
- 91%
- Out of stock
- 0.3%
- Avg brand age
- 46 months
- Avg seller age
- 177 days
Competition: brands, sellers & click share
Clicks spread well past the top 5 (17% combined) — an open shelf where new products get seen.Brands
47 falling
Sellers
52
Top-5 brand share
53%
Top 20: 83%
Top-5 click share
17%
Top 20: 40%
Open market
43%
- Ekouaer19%
- BABEYOND12%
- Avidlove12%
- Aensso7%
- AW BRIDAL4%
- Super Shopping-zone3%
kimono robe demand & seasonality
Weekly Amazon search volume, last 104 weeks — -6.2% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 1.7×
Top kimono robe search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- kimono robe148K/yr
- sexy robes for women152K/yr
- sexy robe122K/yr
- silk robes58K/yr
- silk robes for women long55K/yr
- long silk robes for women43K/yr
- black silk robe62K/yr
- silk kimono robes for women41K/yr
- silk robes for women short46K/yr
- silk kimono33K/yr
Top kimono robe products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
BABEYOND Kimono Robe Cover up with Box Long Floral Satin Sleepwear Silky Bathrobe Bachelorette Robe
BABEYOND$39.224.6★4,008 rev
Avidlove Women Short Satin Kimono Robe Lingerie Nightgown Sleepwear Silk Bathrobe
Avidlove$18.584.4★734 rev
Aensso Long Floral Kimono Robe for Women - Lightweight Silky Japanese Satin Bathrobe with Soft Elegant Drape for Bridal Mornings Spa Vacation & Luxury Loungewear
Aensso$46.474.6★3,482 rev
Ekouaer Silk Robes for Women Long Sleeve Satin Bathrobe Soft Lightweight Full Length Sleepwear with Pockets Bridesmaid Wedding Party Robes Black L
Ekouaer$24.654.4★616 rev
BABEYOND Kimono Robe Cover up Short Satin Floral Silky Kimono Blouse Loose Bachelorette Party Robe
BABEYOND$33.964.6★839 rev
Newest
by launch date
HYGLuosie Silk Satin Robe for Women Long Kimono Style Bridal Robe for Bride & Bridesmaid Lightweight Sleepwear Loungewear (M Black)
HYGLuosie$20.797 rev
SOLY HUX Womens Lace Sheer Satin Robe Silk Kimono Bridesmaid Robes Sleepwear with Belted Plain Black Medium
SOLY HUX$25.5716 rev
ChiaoLezhee Silk Long Robe For Women Satin Lace Trim Bride Wedding Night Bridal Bridesmaid Kimono Robes Lightweight Boudoir Outfits Sexy High Slit Bathrobe Kimonos Brown Large
ChiaoLezhee$34.72128 rev
Ekouaer Satin Robes for Women 3/4 Sleeve Silk Bathrobe Soft Light Short Sleepwear Bridesmaid Wedding Party Robes with Pockets
Ekouaer$15.85298 rev
Ekouaer Silk Robes for Women Long Sleeve Satin Bathrobe Soft Lightweight Full Length Sleepwear with Pockets Bridesmaid Wedding Party Robes Black L
Ekouaer$24.65616 rev
Trending
90-day click momentumHYGLuosie Silk Satin Robe for Women Long Kimono Style Bridal Robe for Bride & Bridesmaid Lightweight Sleepwear Loungewear (M Black)
HYGLuosie$20.794.7★
SOLY HUX Womens Lace Sheer Satin Robe Silk Kimono Bridesmaid Robes Sleepwear with Belted Plain Black Medium
SOLY HUX$25.574.4★
PrinStory Womens Robe Long Kint Bathrobe Lightweight Soft Robes Ladies Bath Robe Black-L
PrinStory$16.714.7★
AW BRIDAL Black Silk Robes for Women and Ladies Knee Length Satin Bathrobe with Pockets Short Bridesmaid Robes for Wedding Sexy Dressing Gown for Bridal Party S
AW BRIDAL$18.304.5★
Ekouaer Silk Robes for Women Long Sleeve Satin Bathrobe Soft Lightweight Full Length Sleepwear with Pockets Bridesmaid Wedding Party Robes Black L
Ekouaer$24.654.4★
What reviews say buyers love and hate about kimono robe
What buyers praise and complain about, mined from review topics.What buyers love
“Really soft”
“Very comfortable”
“It's good quality and fit comfortably”
“Very nice fit as expected”
“The color is pretty”
“As described”
“Great price”
“Material is comfortable and feels good”
“Its a good, light weight robe, perfect for summer”
“the pockets are a nice bonus”
What buyers complain about
“Doesn't fit well”
“Super cheap terrible quality”
“Sleeves are too long and big”
“Cheap material”
“Its thin,”
“the black color already looks a little faded before washing”
“it looks so expensive”
“NO POCKETS”
“Smells like plastic even after wash and dry”
“false advertising- claiming its silk”
Top return reasons
Common kimono robe questions
- Is kimono robe profitable to sell on Amazon United States?
- The niche generates $163K/yr across 143 tracked products. 1 of 24 products launched in the last 360 days are still selling. 90-day search growth is -6.2%. Flapen's verdict: Skip it (47/100).
- How competitive is the kimono robe niche?
- 47 brands and 52 sellers compete. The top 5 products take 17% of clicks and top 5 brands hold 53% of demand.
- What do buyers complain about in kimono robe?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Sleeve Fit. The return rate is 6.8% — above our launch gate.
- When does demand for kimono robe peak?
- Demand peaks in Dec; the busiest month runs 1.7× the quietest.
- What does it cost to enter the kimono robe niche?
- Listings span $6.80–$321.65; the average listing price is $33.01 (sweet spot $15–$100). The average incumbent carries 2,293 reviews — the moat a new listing must climb.