Kids Under Armour Cold Gear
Skip itA small market ($17K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$24.07avg listing price — sweet spot $15–$100
Competition
Great22%top-5 click share — an open shelf
Price range
Great$8.86–$43.28cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,948.68avg incumbent reviews — the moat a new listing must climb
Returns
Bad5.4%return rate — above 5% kills the launch gate
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad95%top-5 brand share — brand-locked demand
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Growth
Bad-38.4%90-day search growth — must beat 0% to launch
Market size
Bad$17K$17K/yr · 75K searches
Is kids under armour cold gear profitable on Amazon?
According to Flapen's Amazon United States niche tracking, kids under armour cold gear is a $17K/yr Amazon United States market (75K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Jan–Feb–Mar–Apr–Oct–Nov–Dec. Verdict: Skip it — 33/100.
Data updated Jul 8, 2026 · scored weekly · How we score niches
kids under armour cold gear market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 1K–2K
- avg 0–100/product
- Revenue / yr
- $30K–$36K
- units × avg price
- Conversion rate
- 0.9%
- Avg BSR
- #117
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 84%
- Out of stock
- 3.4%
- Avg brand age
- 36 months
- Avg seller age
- 143 days
Competition: brands, sellers & click share
Clicks spread well past the top 5 (22% combined) — an open shelf where new products get seen.Brands
17 rising
Sellers
62
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
22%
Top 20: 55%
Open market
4%
- TELALEO65%
- G Gradual12%
- Under Armour10%
- DEVOROPA5%
- Runhit2%
- DEVOPS1%
- Open — no brand owns it (11 brands, 4%)
kids under armour cold gear demand & seasonality
Weekly Amazon search volume, last 100 weeks — -38.4% search growth over the last 90 days.Peak months: Jan, Feb, Mar, Apr, Oct, Nov, Dec · busiest ÷ quietest = 8.7×
Top kids under armour cold gear search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- telaleo20K/yr
- telaleo compression shirts9K/yr
- under armour cold gear boys11K/yr
- youth cold gear long sleeve5K/yr
- boys cold gear long sleeve3K/yr
- kids under armour cold gear5K/yr
- youth under armour cold gear3K/yr
- youth cold gear3K/yr
- cold gear armour kids3K/yr
- kids cold gear3K/yr
Top kids under armour cold gear products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
TELALEO 5 Pack Mens Athletic Compression Shirts Sleeveless Workout Tank Top Sports Base Layer Running Basketball L
TELALEO$26.934.5★3,926 rev
TELALEO 5 Pack Compression Shorts for Men Spandex Sport Shorts Athletic Workout Running Performance Baselayer Underwear Black L
TELALEO$22.484.6★10,893 rev
G Gradual Youth Boys Compression Thermal Shirt Long Sleeve Fleece Undershirt for Boy Football Baseball Soccer Base Layer(Black XS)
G Gradual$16.204.8★1,308 rev
TELALEO 6 Pack Mens Compression Shirt Short Sleeve Athletic Baselayer Sports T Shirts Workout Tops for Men Black White M
TELALEO$27.744.6★1,928 rev
TELALEO 1 Pack Boys Girls Compression Shirts Youth Long Sleeve Undershirt Sports Performance Moisture Wicking Baselayer Black S
TELALEO$9.574.6★1,450 rev
Newest
by launch date
TELALEO Mens 9 Inch Long Leg Boxer Briefs 5 Pack Moisture Wicking Quick Dry Athletic Underwear 5B L
TELALEO$23.5630 rev
DEVOROPA Youth Boys Fleece Lined Compression Shirts & Pants Kids Girls Thermal Underwear Set Athletic Tops Leggings Baselayer Black M
DEVOROPA$24.6552 rev
G Gradual Youth Boys Compression Thermal Shirt Long Sleeve Fleece Undershirt for Boy Football Baseball Soccer Base Layer(Black XS)
G Gradual$16.201,308 rev
G Gradual Youth Boys Compression Thermal Shirt Long Sleeve Fleece Undershirt for Boy Football Baseball Soccer Base Layer(White S)
G Gradual$16.601,308 rev
Youth Boys Compression Thermal Shirt Long Sleeve Fleece Undershirt for Boy Football Baseball Soccer Base Layer(Red L)
G Gradual$16.191,308 rev
Trending
90-day click momentumTELALEO Mens 9 Inch Long Leg Boxer Briefs 5 Pack Moisture Wicking Quick Dry Athletic Underwear 5B L
TELALEO$23.564.2★
TELALEO 1 Pack Boys Girls Compression Shirts Youth Long Sleeve Undershirt Sports Performance Moisture Wicking Baselayer Black S
TELALEO$9.574.6★
TELALEO 5 Pack Mens Polo Shirts Quick Dry Short Sleeve Golf T Shirt Performance Moisture Wicking Casual Workout SetB L
TELALEO$35.874.5★
TELALEO 6 Pack Mens Compression Shirt Short Sleeve Athletic Baselayer Sports T Shirts Workout Tops for Men Black M
TELALEO$27.844.6★
TELALEO 5 Pack Mens Workout Tank Tops Sleeveless Mesh Muscle Gym Shirt Quick Dry Black/Gray/Charcoal/Navy/Blue M
TELALEO$22.654.4★
What reviews say buyers love and hate about kids under armour cold gear
What buyers praise and complain about, mined from review topics.What buyers love
“Fantastic fit”
“high quality shirts”
“They are very comfortable”
“Cozy and warm”
“is affordable”
“the material feels breathable”
“Good for Jiu Jitsu or whatever sport you engage in”
“holding up well so far”
“soft to the touch”
“The appearance is as shown in the image”
What buyers complain about
“Runs large”
“Garbage”
“No compression”
“Doesn't do what it advertised”
“Not thick material”
“Big neck hole”
“Not flattering”
“Smell bad”
“Hard to remove when sweating”
“Poor stitching”
Top return reasons
Common kids under armour cold gear questions
- Is kids under armour cold gear profitable to sell on Amazon United States?
- The niche generates $17K/yr across 93 tracked products. 2 of 12 products launched in the last 360 days are still selling. 90-day search growth is -38.4%. Flapen's verdict: Skip it (33/100).
- How competitive is the kids under armour cold gear niche?
- 17 brands and 62 sellers compete. The top 5 products take 22% of clicks and top 5 brands hold 95% of demand.
- What do buyers complain about in kids under armour cold gear?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Compression. The return rate is 5.4% — above our launch gate.
- When does demand for kids under armour cold gear peak?
- Demand peaks in Jan–Feb–Mar–Apr–Oct–Nov–Dec; the busiest month runs 8.7× the quietest.
- What does it cost to enter the kids under armour cold gear niche?
- Listings span $8.86–$43.28; the average listing price is $24.07 (sweet spot $15–$100). The average incumbent carries 2,949 reviews — the moat a new listing must climb.