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Kids Trapper Hat

Fail

Demand is soft, at -91.0% this quarter, so Kids Trapper Hat is a Fail.

Flapen Score
35
35 / 100
Ranks 14,546 of 16,930 Clothing, Shoes & Jewelry niches · −10 vs the category median of 45
Market size
$19K/yr94K searches / yr
90-day growth
-91.0%search demand this quarter
Competition
37%top-5 click share · 20 brands · 37 sellers

Flapen Score

Kids Trapper Hat against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Kids Trapper Hat is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kids Trapper Hat market on Amazon at a glance

Shoppers on Amazon United States searched for Kids Trapper Hat 94K times last year and spent an estimated $19K. The top 5 brands take 61% of clicks. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 94K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -91.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $19K a year.

Searches, last 12 months
94K
Growth, 90 days vs prior 90
-91.0%
Conversion, latest week
1.3%
Market size, estimated
$19Ka year
Top search term
kids trapper hat28K searches a year

02 · Price

A sale here is worth $16.14.

Listings sell for $16.14 on average, from $10.35 to $20.15. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $16.14 that is $0 to $2K a year per listing.

Average price
$16.14inside the $15 to $100 sweet spot
Price range
$10.35–$20.15
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
9.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 16.3% of listings are out of stock. The average listing ranks #547 within Baby Boys. It carries 2,004 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
100%
Out of stock, average day
16.3%
Average rank
#547in Baby Boys
Average rating
4.53 starsAmazon United States average 4.42 stars
Average reviews
2,004per listing
Listings tracked
31

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Kids Trapper Hat products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 37% of clicks. An open shelf where new products get seen.

Brands

20 rising

Sellers

37

Top-5 brand share

61%

Top 20: 100%

Top-5 click share

37%

Top 20: 88%

Open market

34%

  • Brand 126%
  • Brand 217%
  • Brand 38%
  • Brand 46%
  • Brand 55%
  • Brand 65%

Demand

Kids Trapper Hat search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '26DecJanFebMarAprMayJun

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 54.5× · 7 of 12 months tracked

Search terms

Top Kids Trapper Hat search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kids trapper hat28K/yr
  • trapper hat kids16K/yr
  • toddler trapper hat17K/yr
  • boys trapper hat11K/yr
  • girls trapper hat6K/yr
  • trapper hat toddler6K/yr
  • toddler trapper hat boy6K/yr
  • boys trapper winter hats4K/yr

Reviews and returns

What reviews say buyers love and hate about Kids Trapper Hat

We read the reviews and the return reasons for every product selling here.

38%of positive reviews mention “Warmth”
58%of negative reviews mention “Size-Overall”
9.0%of orders come back
“Sizing is WAY OFF”
A buyer, on “Size-Overall”58% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Kids Trapper Hat questions

Answered from the same tracked data.