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Kids Rakhi

Fail

Prices span $5.65–$9.97, mostly outside the sweet spot, so Kids Rakhi is a Fail.

Flapen Score
44
44 / 100
Ranks 9,144 of 16,930 Clothing, Shoes & Jewelry niches · −1 vs the category median of 45
Market size
$24K/yr133K searches / yr
90-day growth
>1,000%search demand this quarter
Competition
77%top-5 click share · 7 brands · 8 sellers

Flapen Score

Kids Rakhi against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Kids Rakhi is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kids Rakhi market on Amazon at a glance

Shoppers on Amazon United States searched for Kids Rakhi 133K times last year and spent an estimated $24K. The top 5 brands take 91% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 2.2% of those searches ended in a purchase.

Shoppers searched for this 133K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated $24K a year.

Searches, last 12 months
133K
Growth, 90 days vs prior 90
>1,000%
Conversion, latest week
2.2%
Market size, estimated
$24Ka year
Top search term
rakhi for kids58K searches a year

02 · Price

A sale here is worth $8.03.

Listings sell for $8.03 on average, from $5.65 to $9.97. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $8.03 that is $0 to $803 a year per listing.

Average price
$8.03under the $15 to $100 sweet spot
Price range
$5.65–$9.97
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
0–100
Revenue per listing a year
$0–$803
Returns
1.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 41.2% of listings are out of stock. The average listing ranks #34,080 within Jewelry. It carries 100 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
100%
Out of stock, average day
41.2%
Average rank
#34,080in Jewelry
Average rating
4.41 starsAmazon United States average 4.42 stars
Average reviews
100per listing
Listings tracked
12

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
35 months

Products

Top Kids Rakhi products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 77% of clicks. A locked shelf that new listings rarely crack.

Brands

7 falling

Sellers

8

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

4%

  • Brand 143%
  • Brand 217%
  • Brand 317%
  • Brand 47%
  • Brand 56%
  • Brand 65%
  • Open — no brand owns it (1 brand, 4%)

Demand

Kids Rakhi search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '25Spike '26SepOctMayJunJulAugSepOctNovAprMayJun

Peak months: Jul, Aug · busiest ÷ quietest = 824.8× · 9 of 12 months tracked

Search terms

Top Kids Rakhi search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • rakhi for kids58K/yr
  • kids rakhi28K/yr
  • kids rakhi for brother11K/yr
  • rakhi for brother kids14K/yr
  • rakhi kids6K/yr
  • rakhi for baby brother4K/yr
  • rakhi for kids boys10K/yr
  • kids rakhi set of 22K/yr

Reviews and returns

What reviews say buyers love and hate about Kids Rakhi

We read the reviews and the return reasons for every product selling here.

45%of positive reviews mention “Gifting Purpose”
33%of negative reviews mention “Durability”
1.3%of orders come back
“Broke within 5 minutes”
A buyer, on “Durability”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Kids Rakhi questions

Answered from the same tracked data.