Kids Jacket

Shoppers searched for this 756K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -52.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $64K a year.

Searches, last 12 months

756K

Growth, 90 days vs prior 90

-52.4%

Conversion, latest week

0.4%

Market size, estimated

$64Ka year

Peak month

November6.6× the quietest month

Top search term

kids jacket163K searches a year

Listings sell for $24.18 on average, from $8.52 to $65.43. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $24.18 that is $0 to $2K a year per listing.

Average price

$24.18inside the $15 to $100 sweet spot

Price range

$8.52–$65.43

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

8.2%of orders · Amazon United States median 2.1%

69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.4% of listings are out of stock. The average listing ranks #146 within Clothing. It carries 3,680 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings

69%

Prime listings

100%

Out of stock, average day

4.4%

Average rank

#146in Clothing

Average rating

4.66 starsAmazon United States average 4.42 stars

Average reviews

3,680per listing

Listings tracked

134

30 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

30

Successful launches

2Amazon's first-year sales bar

Average brand age

42 months