Kids Cape

Shoppers searched for this 126K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -16.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $81K a year.

Searches, last 12 months

126K

Growth, 90 days vs prior 90

-16.7%

Conversion, latest week

3.4%

Market size, estimated

$81Ka year

Peak month

October3.3× the quietest month

Top search term

kids cape55K searches a year

Listings sell for $19.07 on average, from $6.79 to $74.24. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $19.07 that is $0 to $2K a year per listing.

Average price

$19.07inside the $15 to $100 sweet spot

Price range

$6.79–$74.24

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

2.7%of orders · Amazon United States median 2.1%

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.8% of listings are out of stock. The average listing ranks #317 within Boys. It carries 652 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

98%

Prime listings

100%

Out of stock, average day

3.8%

Average rank

#317in Boys

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

652per listing

Listings tracked

82

6 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

1Amazon's first-year sales bar

Average brand age

48 months