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Kids Black Sunglasses

Maybe

Products sell for $48.07 on average, inside the sweet spot. But shoppers spend an estimated $36K a year here, so Kids Black Sunglasses is a Maybe.

Flapen Score
51
51 / 100
Top 26% of 16,930 Clothing, Shoes & Jewelry niches · +6 vs the category median of 45
Market size
$36K/yr77K searches / yr
90-day growth
+44.0%search demand this quarter
Competition
22%top-5 click share · 12 brands · 21 sellers

Flapen Score

Kids Black Sunglasses against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Kids Black Sunglasses is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kids Black Sunglasses market on Amazon at a glance

Shoppers on Amazon United States searched for Kids Black Sunglasses 77K times last year and spent an estimated $36K. The top 5 brands take 91% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 1.0% of those searches ended in a purchase.

Shoppers searched for this 77K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +44.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $36K a year.

Searches, last 12 months
77K
Growth, 90 days vs prior 90
+44.0%
Conversion, latest week
1.0%
Market size, estimated
$36Ka year
Peak month
June2.3× the quietest month
Top search term
kids raybans sunglasses22K searches a year

02 · Price

A sale here is worth $48.07.

Listings sell for $48.07 on average, from $9.41 to $91.49. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $48.07 that is $0 to $5K a year per listing.

Average price
$48.07inside the $15 to $100 sweet spot
Price range
$9.41–$91.49
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
4.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

97% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 22.9% of listings are out of stock. The average listing ranks #448 within Accessories. It carries 1,098 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
85%
Out of stock, average day
22.9%
Average rank
#448in Accessories
Average rating
4.32 starsAmazon United States average 4.42 stars
Average reviews
1,098per listing
Listings tracked
72

04 · Newcomers

0 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
47 months

Products

Top Kids Black Sunglasses products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 22% of clicks. An open shelf where new products get seen.

Brands

12 rising

Sellers

21

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

22%

Top 20: 56%

Open market

7%

  • Brand 155%
  • Brand 214%
  • Brand 39%
  • Brand 48%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (6 brands, 7%)

Demand

Kids Black Sunglasses search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 2.3×

Search terms

Top Kids Black Sunglasses search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kids raybans sunglasses22K/yr
  • rayban kids8K/yr
  • ray ban kids sunglasses8K/yr
  • ray ban kids8K/yr
  • ray ban junior sunglasses5K/yr
  • rayban kids sunglasses girls5K/yr
  • kids ray bans sunglasses6K/yr
  • rayban kids sunglasses boys5K/yr
  • rayban junior sunglass4K/yr
  • kids ray bans3K/yr

Reviews and returns

What reviews say buyers love and hate about Kids Black Sunglasses

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Size-Overall”
42%of negative reviews mention “Size-Overall”
4.4%of orders come back
“Too Small”
A buyer, on “Size-Overall”42% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Kids Black Sunglasses questions

Answered from the same tracked data.