Khaki Pants for Boys

Shoppers searched for this 401K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -27.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $61K a year.

Searches, last 12 months

401K

Growth, 90 days vs prior 90

-27.5%

Conversion, latest week

0.8%

Market size, estimated

$61Ka year

Peak month

August7.7× the quietest month

Top search term

navy blue pants for boys33K searches a year

Listings sell for $19.92 on average, from $6.57 to $73.25. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 0 to 100 of them. At $19.92 that is $0 to $2K a year per listing.

Average price

$19.92inside the $15 to $100 sweet spot

Price range

$6.57–$73.25

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

14.5%of orders · Amazon United States median 2.1%

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.1% of listings are out of stock. The average listing ranks #61 within Clothing. It carries 5,173 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

100%

Out of stock, average day

4.1%

Average rank

#61in Clothing

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

5,173per listing

Listings tracked

148

36 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

36

Successful launches

0Amazon's first-year sales bar

Average brand age

45 months