Key Ring Bracelet

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved +3.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $142K a year.

Searches, last 12 months

1.2M

Growth, 90 days vs prior 90

+3.4%

Conversion, latest week

1.8%

Market size, estimated

$142Ka year

Peak month

August1.4× the quietest month

Top search term

wristlet strap212K searches a year

Listings sell for $6.69 on average, from $3.24 to $13.55. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,000 to 1,250 of them. At $6.69 that is $7K to $8K a year per listing.

Average price

$6.69under the $15 to $100 sweet spot

Price range

$3.24–$13.55

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

1,000–1,250

Revenue per listing a year

$7K–$8K

Returns

2.8%of orders · Amazon United States median 2.1%

64% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #60 within Keyrings, Keychains & Charms. It carries 4,660 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings

64%

Prime listings

100%

Out of stock, average day

1.4%

Average rank

#60in Keyrings, Keychains & Charms

Average rating

4.70 starsAmazon United States average 4.42 stars

Average reviews

4,660per listing

Listings tracked

11

The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

29 months