Is ketchup costume profitable to sell on Amazon United States?

The niche generates $107K/yr across 27 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +25.3%. Flapen's verdict: Worth a look (54/100).

How competitive is the ketchup costume niche?

16 brands and 39 sellers compete. The top 5 products take 36% of clicks and top 5 brands hold 59% of demand.

What do buyers complain about in ketchup costume?

Top complaints mined from reviews: Size-Overall, Material Quality, Value For Money. The return rate is 11.7% — above our launch gate.

When does demand for ketchup costume peak?

Demand peaks in Sep–Oct–Nov; the busiest month runs 79.2× the quietest.

What does it cost to enter the ketchup costume niche?

Listings span $15.78–$152.90; the average listing price is $33.21 (sweet spot $15–$100). The average incumbent carries 82 reviews — the moat a new listing must climb.

Ketchup Costume

Worth a look

Shows a thin review moat (82 avg reviews), but high returns (11.7%) keeps it on the watch list.

Review moat

Incredible81.52

avg incumbent reviews — the moat a new listing must climb

Avg price

Incredible$33.21

avg listing price — sweet spot $15–$100

Competition

Great36%

top-5 click share — an open shelf

Brand share

Great59%

top-5 brand share — no brand owns this niche

Price range

Good$15.78–$152.90

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+25.3%

90-day search growth — must beat 0% to launch

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Okay3.8%

search→purchase rate — share of searches ending in a sale

Market size

Okay$107K

$107K/yr · 84K searches

Returns

Bad11.7%

return rate — above 5% kills the launch gate

Signals No Dominant Brand Low Review Barrier High Returns

Is ketchup costume profitable on Amazon?

According to Flapen's Amazon United States niche tracking, ketchup costume is a $107K/yr Amazon United States market (84K searches/yr). The top 5 brands hold 59% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Worth a look — 54/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

ketchup costume market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.

Units sold / yr: 2K–2K; avg 0–100/product
Revenue / yr: $50K–$66K; units × avg price
Conversion rate: 3.8%
Avg BSR: #6,472
Page quality: 0%
Prime: 96%
Sponsored: 52%
Out of stock: 17.5%
Avg brand age: 50 months
Avg seller age: 211 days

Competition: brands, sellers & click share

Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.

Brands

16 rising

Sellers

Top-5 brand share

59%

Top 20: 100%

Top-5 click share

36%

Top 20: 91%

Open market

34%

Seasons18%
Rasta Imposta17%
DSplay9%
PGOND9%
Miftees Matching Halloween Tees6%
Liquid Blue6%

ketchup costume demand & seasonality

Weekly Amazon search volume, last 104 weeks — +25.3% search growth over the last 90 days.

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 79.2×

Open Trend

Top ketchup costume search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

ketchup costume48K/yr +29.8%1.6% conv.
ketchup costume adult13K/yr +77.5%2.3% conv.
ketchup costume kids12K/yr -34.1%2.0% conv.
ketchup bottle costume4K/yr +36.7%1.6% conv.
kids ketchup costume6K/yr -12.3%2.8% conv.

All search terms

Top ketchup costume products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Seasons Mustard Costume Ketchup Cosplay Halloween Costume for Adult One Size (Red Ketchup)

Seasons$33.764.6★57 rev

Rasta Imposta Heinz 3 Pack Ketchup Mustard & Relish Group Halloween Costume Men and Women Adult One Size

Rasta Imposta$152.903.4★2 rev

Seasons Mustard Costume Ketchup Cosplay Halloween Costume for Child 4-9 Years (Red Ketchup)

Seasons$28.364.5★29 rev

PGOND Unisex Ketchup/Mustard Couple Food Halloween Costume (Ketchup Costume)

PGOND$28.914.3★15 rev

Ketchup Halloween Costume Ketchup Trucker Hat with Adjustable Mesh Back Red

Miftees Matching Halloween Tees$20.490.0★0 rev

Newest

by launch date

Augacage 2 Set Ketchup and Mustard Costume Apron Condiment Group Costume Includes Ketchup and Mustard Aprons Hats for Back to School Halloween Family Cosplay Dress up Couples Outfits Apparel

Augacage$26.3229 rev

2mo ago

Ketchup Halloween Costume Ketchup Trucker Hat with Adjustable Mesh Back Red

Miftees Matching Halloween Tees$20.490 rev

4mo ago

Toulite Halloween Yellow Mustard Red Ketchup Costume Matching Group T-shirt and Hat Halloween Couple Costume(X-Large Ketchup 1 Set)

Toulite$16.4319 rev

11mo ago

Augacage 6 Pcs Condiment Halloween Costume Apron Family Matching Halloween Costumes Ketchup Yellow Mustard Fire Hot Soy Sauce Ranch Dressing Hot BBQ Costume for Halloween Cosplay Adult Outfits

Augacage$29.9329 rev

1y ago

KalcyKizz Ketchup Costume for Adult Couples Halloween Party (red)

KalcyKizz$22.2911 rev

1y ago

What reviews say buyers love and hate about ketchup costume

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall28%

“was happy with how it fit”

Quality-Overall17%

“Good quality”

Advertised Vs Actual Product11%

“Exactly as Described”

Comfort-Overall6%

“Very comfortable and good value compared to name brand alternative”

Gifting Purpose6%

“Funny as a present”

Color6%

“The colors are really bright”

Durability6%

“they held up fine through the whole evening”

Print Quality2%

“The quality of print is good otherwise”

What buyers complain about

Size-Overall22%

“It does not size the way it is described”

Material Quality21%

“the material quality is not good”

Value For Money12%

“Not worth it”

Durability10%

“I wouldn't trust that it wouldn't come apart while I wore it”

Advertised Vs Actual Product10%

“This is disapppointing since they advertise that it fits most people”

Shape/Style5%

“the size is not true to form”

Ease Of Use3%

“this is hard to get on without feeling like it's going to get ripped”

Top return reasons

Size-Overall63%

Length8%

Advertised Vs Actual Product4%

Product Condition3%

Material Quality3%

Comfort-Overall2%

Thin1%

Value For Money1%

Quality-Overall1%

Gap/Hole1%

Common ketchup costume questions

Is ketchup costume profitable to sell on Amazon United States?: The niche generates $107K/yr across 27 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +25.3%. Flapen's verdict: Worth a look (54/100).
How competitive is the ketchup costume niche?: 16 brands and 39 sellers compete. The top 5 products take 36% of clicks and top 5 brands hold 59% of demand.
What do buyers complain about in ketchup costume?: Top complaints mined from reviews: Size-Overall, Material Quality, Value For Money. The return rate is 11.7% — above our launch gate.
When does demand for ketchup costume peak?: Demand peaks in Sep–Oct–Nov; the busiest month runs 79.2× the quietest.
What does it cost to enter the ketchup costume niche?: Listings span $15.78–$152.90; the average listing price is $33.21 (sweet spot $15–$100). The average incumbent carries 82 reviews — the moat a new listing must climb.