Is kentucky derby earrings profitable to sell on Amazon United States?

The niche generates $34K/yr across 87 tracked products. 1 of 15 products launched in the last 360 days are still selling. 90-day search growth is +56.7%. Flapen's verdict: Worth a look (56/100).

How competitive is the kentucky derby earrings niche?

49 brands and 57 sellers compete. The top 5 products take 20% of clicks and top 5 brands hold 39% of demand.

What do buyers complain about in kentucky derby earrings?

Top complaints mined from reviews: Size-Overall, Quality-Overall, Value For Money. The return rate is 5.5% — above our launch gate.

What does it cost to enter the kentucky derby earrings niche?

Listings span $4.95–$61.36; the average listing price is $11.84 (sweet spot $15–$100). The average incumbent carries 495 reviews — the moat a new listing must climb.

Kentucky Derby Earrings

Worth a look

Shows a fragmented shelf (top 5 take 20% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Competition

Great20%

top-5 click share — an open shelf

Brand share

Incredible39%

top-5 brand share — no brand owns this niche

Price range

Great$4.95–$61.36

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great495.16

avg incumbent reviews — the moat a new listing must climb

Growth

Good+56.7%

90-day search growth — must beat 0% to launch

Avg price

Okay$11.84

avg listing price — sweet spot $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Okay2.6%

search→purchase rate — share of searches ending in a sale

Returns

Bad5.5%

return rate — above 5% kills the launch gate

Market size

Bad$34K

$34K/yr · 110K searches

Signals No Dominant Brand High Returns

Is kentucky derby earrings profitable on Amazon?

According to Flapen's Amazon United States niche tracking, kentucky derby earrings is a $34K/yr Amazon United States market (110K searches/yr). The top 5 brands hold 39% of demand. Verdict: Worth a look — 56/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

kentucky derby earrings market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.

Units sold / yr: 3K–4K; avg 0–100/product
Revenue / yr: $36K–$47K; units × avg price
Conversion rate: 2.6%
Avg BSR: #6,234
Page quality: 0%
Prime: 100%
Sponsored: 80%
Out of stock: 1.5%
Avg brand age: 34 months
Avg seller age: 163 days

Competition: brands, sellers & click share

Clicks spread well past the top 5 (20% combined) — an open shelf where new products get seen.

Brands

49 falling

Sellers

Top-5 brand share

39%

Top 20: 78%

Top-5 click share

20%

Top 20: 48%

Open market

57%

Betsey Johnson10%
ARATLENCH9%
NVENF9%
HEIDKRUEGER5%
Nosiny5%
Hioyiwse4%

kentucky derby earrings demand & seasonality

Weekly Amazon search volume, last 13 weeks — +56.7% search growth over the last 90 days.

Open Trend

Top kentucky derby earrings search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

kentucky derby earrings28K/yr +53.8%3.0% conv.
derby earrings22K/yr +97.3%2.9% conv.
kentucky derby earrings for women18K/yr +67.8%3.4% conv.
kentucky derby jewelry for women14K/yr +24.3%1.3% conv.
derby earrings for women11K/yr +62.5%3.4% conv.
kentucky derby jewelry10K/yr +24.0%1.7% conv.
derby jewelry for women8K/yr +50.2%1.6% conv.

All search terms

Top kentucky derby earrings products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Betsey Johnson Flower Cluster Stone Drop Earrings

Betsey Johnson$22.524.6★4,225 rev

Beaded Earrings Derby Riding Suit Dangle Earrings Kentucky Derby Race Day Earrings Horse Racing Fan Jewelry Horse Racing Accessories (Pink)

NVENF$9.664.5★185 rev

Kentucky Derby Race Horse for Women Glitter Acrylic Rhinestone Horseshoe Rose Drop Dangle Earrings Jewelry Gift for Horse Racing Fan (black horseshoe earrings)

ARATLENCH$11.544.0★57 rev

Ecation 16 Pairs Derby Race Horse Earrings Funny Riding Horse Earrings for Women Rose Horseshoe Racing Gifts Derby Jewelry

Ecation$15.855.0★5 rev

Hioyiwse Head Scarf Hair Neck Scarves For Women Purse Bag Scarfs For Handbags Silky Long Thin Satin Headscarf Fashion Lightweight 59 * 5.9inch B8

Hioyiwse$8.854.7★2,284 rev

Newest

by launch date

Derby Outfits for Women Race Horse Earrings Western Acrylic Horseshoe Rose Flower Drop Dangle Earrings Kentucky Dresses for Women 2026

Harry and Henry$10.4012 rev

4mo ago

AUGSUN Kentucky Derby Earrings 8 Pairs Women Horse Racing Acrylic Dangles

AUGSUN$8.95737 rev

5mo ago

Horse Earrings for Women Western cowgirl cowboy Drop Dangle Dangling Earrings Horse Racing Gift (deep blue)

NextArt$10.6519 rev

6mo ago

Y1tvei Derby Race Horse Glitter Earrings - 9 Pairs Run for the Roses Dangle Drop Acrylic Sparkly Stud Earrings Trophy Horseshoe Ear Decor Jewelry Accessories Gifts for Horses Racing Party Birthday

Y1tvei$8.58185 rev

6mo ago

Nosiny 2 Pairs Derby Day Horse Racing Drop Dangle Earring Gifts Crystal Glitter Mint Julep Wine Bottle Jewelry Earrings Derby Earrings Horse Racing Party Favors for Women Sport

Nosiny$10.794 rev

7mo ago

What reviews say buyers love and hate about kentucky derby earrings

What buyers praise and complain about, mined from review topics.

What buyers love

Weight Light20%

“The perfect light weight statement piece”

Quality-Overall15%

“Well made earrings”

Color11%

“The colour is accurate”

Shape/Style7%

“cute and stylish”

Value For Money7%

“Very affordable”

Advertised Vs Actual Product5%

“True to photograph”

Size-Overall5%

“I like this very much fits great”

Design-Overall3%

“The design is elegant”

Soft Feel3%

“Adorable and so soft”

Comfort-Overall3%

“comfortable”

What buyers complain about

Size-Overall23%

“They are small”

Quality-Overall13%

“The quality is low”

Value For Money5%

“Looks Expensive”

Durability5%

“Broke on first wear”

Weight Heavy4%

“very heavy”

Advertised Vs Actual Product3%

“Dont look like the picture”

Design-Overall3%

“cheap construction”

Allergies3%

“I wore them for about 6 hours when my ears started itching and burning”

Color3%

“A little more cream than white”

Wrinkles3%

“Came pretty wrinkled”

Top return reasons

Size-Overall38%

Color14%

Advertised Vs Actual Product8%

Quality-Overall7%

Length7%

Shape/Style4%

Material Quality3%

Weight Heavy2%

Value For Money2%

Print Quality2%

Common kentucky derby earrings questions

Is kentucky derby earrings profitable to sell on Amazon United States?: The niche generates $34K/yr across 87 tracked products. 1 of 15 products launched in the last 360 days are still selling. 90-day search growth is +56.7%. Flapen's verdict: Worth a look (56/100).
How competitive is the kentucky derby earrings niche?: 49 brands and 57 sellers compete. The top 5 products take 20% of clicks and top 5 brands hold 39% of demand.
What do buyers complain about in kentucky derby earrings?: Top complaints mined from reviews: Size-Overall, Quality-Overall, Value For Money. The return rate is 5.5% — above our launch gate.
What does it cost to enter the kentucky derby earrings niche?: Listings span $4.95–$61.36; the average listing price is $11.84 (sweet spot $15–$100). The average incumbent carries 495 reviews — the moat a new listing must climb.