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Kendra Scott Necklace Dupes

Fail

Shoppers spend an estimated $35K a year here, so Kendra Scott Necklace Dupes is a Fail.

Flapen Score
47
47 / 100
Top 41% of 16,930 Clothing, Shoes & Jewelry niches · +2 vs the category median of 45
Market size
$35K/yr224K searches / yr
90-day growth
-7.0%search demand this quarter
Competition
42%top-5 click share · 29 brands · 60 sellers

Flapen Score

Kendra Scott Necklace Dupes against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Kendra Scott Necklace Dupes is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kendra Scott Necklace Dupes market on Amazon at a glance

Shoppers on Amazon United States searched for Kendra Scott Necklace Dupes 224K times last year and spent an estimated $35K. The top 5 brands take 52% of clicks. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 224K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -7.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $35K a year.

Searches, last 12 months
224K
Growth, 90 days vs prior 90
-7.0%
Conversion, latest week
0.8%
Market size, estimated
$35Ka year
Peak month
September2.2× the quietest month
Top search term
kendra scott dupe55K searches a year

02 · Price

A sale here is worth $18.62.

Listings sell for $18.62 on average, from $6.26 to $69.54. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $18.62 that is $0 to $2K a year per listing.

Average price
$18.62inside the $15 to $100 sweet spot
Price range
$6.26–$69.54
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
2.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.0% of listings are out of stock. The average listing ranks #1,417 within Pendant Necklaces. It carries 1,118 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
7.0%
Average rank
#1,417in Pendant Necklaces
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
1,118per listing
Listings tracked
41

04 · Newcomers

3 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
3Amazon's first-year sales bar
Average brand age
28 months

Products

Top Kendra Scott Necklace Dupes products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

Brands

29 falling

Sellers

60

Top-5 brand share

52%

Top 20: 91%

Top-5 click share

42%

Top 20: 76%

Open market

43%

  • Brand 118%
  • Brand 212%
  • Brand 39%
  • Brand 49%
  • Brand 55%
  • Brand 64%

Demand

Kendra Scott Necklace Dupes search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 2.2×

Search terms

Top Kendra Scott Necklace Dupes search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kendra scott dupe55K/yr
  • preppy jewelry34K/yr
  • kendra scott necklace dupe26K/yr
  • preppy bracelets27K/yr
  • knockoff kendra scott necklace16K/yr
  • preppy necklace14K/yr
  • kendra scott dupes12K/yr
  • kendra scott dupe necklace9K/yr
  • fake kendra scott necklace7K/yr
  • preppy bracelet3K/yr

Reviews and returns

What reviews say buyers love and hate about Kendra Scott Necklace Dupes

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Quality-Overall”
15%of negative reviews mention “Quality-Overall”
2.5%of orders come back
“Extremely low quality”
A buyer, on “Quality-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Kendra Scott Necklace Dupes questions

Answered from the same tracked data.