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Ken Fur Coat

Fail

Shoppers spend an estimated $0 a year here, so Ken Fur Coat is a Fail.

Flapen Score
34
34 / 100
Ranks 14,892 of 16,930 Clothing, Shoes & Jewelry niches · −11 vs the category median of 45
Market size
$0/yr7K searches / yr
90-day growth
-8.3%search demand this quarter
Competition
70%top-5 click share · 8 brands · 48 sellers

Flapen Score

Ken Fur Coat against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Ken Fur Coat is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ken Fur Coat market on Amazon at a glance

Shoppers on Amazon United States searched for Ken Fur Coat 7K times last year and spent an estimated $0. The top 5 brands take 82% of clicks. Demand peaks in Sep–Oct. Flapen scores it 34 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 7K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -8.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
7K
Growth, 90 days vs prior 90
-8.3%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Peak month
October22.0× the quietest month
Top search term
ken fur coat2K searches a year

02 · Price

A sale here is worth $52.40.

Listings sell for $52.40 on average, from $21.56 to $77.17. Amazon reports units sold in ranges. This niche sold 0 to 100 a year. The average listing sells 0 to 100 of them. At $52.40 that is $0 to $5K a year per listing.

Average price
$52.40inside the $15 to $100 sweet spot
Price range
$21.56–$77.17
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
0–100
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
10.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

30% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 30.2% of listings are out of stock. The average listing ranks #68,425 within Wigs. It carries 299 reviews at 3.97 stars, so a new listing needs social proof before a better product.

Sponsored listings
30%
Prime listings
80%
Out of stock, average day
30.2%
Average rank
#68,425in Wigs
Average rating
3.97 starsAmazon United States average 4.42 stars
Average reviews
299per listing
Listings tracked
10

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
27 months

Products

Top Ken Fur Coat products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 70% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 rising

Sellers

48

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

11%

  • Brand 128%
  • Brand 224%
  • Brand 311%
  • Brand 410%
  • Brand 59%
  • Brand 67%
  • Open — no brand owns it (2 brands, 11%)

Demand

Ken Fur Coat search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Spike '25Spike '26SepDecMarJunAugNovMay

Peak months: Sep, Oct · busiest ÷ quietest = 22.0×

Search terms

Top Ken Fur Coat search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ken fur coat2K/yr
  • ken fur coat costume2K/yr
  • ken coat1K/yr
  • ken jacket357/yr
  • ken faux fur coat263/yr
  • fur coat ken costume86/yr
  • fur coat ken162/yr
  • ken costume fur coat615/yr

Reviews and returns

What reviews say buyers love and hate about Ken Fur Coat

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Collectibles”
33%of negative reviews mention “Design-Overall”
10.8%of orders come back
“the box is underwhelming with its simple design”
A buyer, on “Design-Overall”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Ken Fur Coat questions

Answered from the same tracked data.