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35

Kakashi Costume

Skip it

A small market ($27K/yr) — this niche doesn't clear our bar today.

Market size 7Growth 36Conversion 12Competition 37Returns 11Price range 87Avg price 95Brand share 44Review moat 42Quality gap 55

Avg price

Incredible$31.00

avg listing price — sweet spot $15–$100

Price range

Great$10.45–$55.98

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Review moat

Okay2,273

avg incumbent reviews — the moat a new listing must climb

Competition

Okay63%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+8.7%

90-day search growth — must beat 0% to launch

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

Returns

Bad9.0%

return rate — above 5% kills the launch gate

Market size

Bad$27K

$27K/yr · 95K searches

Is kakashi costume profitable on Amazon?

According to Flapen's Amazon United States niche tracking, kakashi costume is a $27K/yr Amazon United States market (95K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Sep–Oct. Verdict: Skip it — 35/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

kakashi costume market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
500–750
avg 0–100/product
Revenue / yr
$16K–$23K
units × avg price
Conversion rate
0.9%
Avg BSR
#12,531
Page quality
0%
Prime
63%
Sponsored
50%
Out of stock
14.9%
Avg brand age
50 months
Avg seller age
169 days

Competition: brands, sellers & click share

The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 falling

Sellers

38

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

17%

  • miccostumes36%
  • ZYHCOS18%
  • MSROLIDT10%
  • InSpirit Designs7%
  • Master Online7%
  • Spirit Halloween4%
  • Open — no brand owns it (5 brands, 17%)

kakashi costume demand & seasonality

Weekly Amazon search volume, last 104 weeks — +8.7% search growth over the last 90 days.
10K6KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 13.6×

Top kakashi costume search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • kakashi cosplay27K/yr
  • kakashi costume53K/yr
  • kakashi costume kids7K/yr
  • kakashi costume adult7K/yr
All search terms

Top kakashi costume products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$3K20%$5K30%$8K40%$11K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 16 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about kakashi costume

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall25%

“Great fit”

Quality-Overall24%

“Good quality headband”

Comfort-Overall21%

“Very comfortable”

Neck Fit7%

“Great turtle neck”

Value For Money6%

“Good deal”

Material Quality4%

“I the material is comfortable”

Collectibles2%

“A great accessory for cosplay or collection”

Weight Light2%

“good weight”

Upholstery/Fabric Quality2%

“the color and texture of the fabric is high quality”

Soft Feel2%

“Very soft too”

What buyers complain about

Size-Overall36%

“Bad fit”

Quality-Overall29%

“Quality not as expected”

Advertised Vs Actual Product11%

“The headbands dimensions relative to the official picture also seem off”

Thickness7%

“A little thinner than I was expecting”

Material Quality4%

“The material is very thin”

Machine Wash Suitability4%

“after several times being washed the shirt started getting fiz balls on it”

Value For Money2%

“It is on the expensive side”

Top return reasons

Size-Overall48%
Material Quality12%
Neck Fit8%
Thin7%
Quality-Overall3%
Chest Fit3%
Advertised Vs Actual Product3%
Sleeve Fit2%
Shape/Style2%
Shoulder Fit2%

Common kakashi costume questions

Is kakashi costume profitable to sell on Amazon United States?
The niche generates $27K/yr across 16 tracked products. 90-day search growth is +8.7%. Flapen's verdict: Skip it (35/100).
How competitive is the kakashi costume niche?
11 brands and 38 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 79% of demand.
What do buyers complain about in kakashi costume?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Advertised Vs Actual Product. The return rate is 9.0% — above our launch gate.
When does demand for kakashi costume peak?
Demand peaks in Sep–Oct; the busiest month runs 13.6× the quietest.
What does it cost to enter the kakashi costume niche?
Listings span $10.45–$55.98; the average listing price is $31.00 (sweet spot $15–$100). The average incumbent carries 2,273 reviews — the moat a new listing must climb.