Joy Wig

Shoppers searched for this 23K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -5.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $9K a year.

Searches, last 12 months

23K

Growth, 90 days vs prior 90

-5.4%

Conversion, latest week

3.0%

Market size, estimated

$9Ka year

Peak month

October38.0× the quietest month

Top search term

blue pixie cut wig6K searches a year

Listings sell for $13.72 on average, from $8.59 to $23.16. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $13.72 that is $0 to $1K a year per listing.

Average price

$13.72under the $15 to $100 sweet spot

Price range

$8.59–$23.16

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

8.7%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 17.1% of listings are out of stock. The average listing ranks #2,048 within Wigs. It carries 832 reviews at 3.84 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

17.1%

Average rank

#2,048in Wigs

Average rating

3.84 starsAmazon United States average 4.42 stars

Average reviews

832per listing

Listings tracked

23

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

38 months