Skip to content

Jordan 5

Fail

Buyers convert on only 0.1% of searches, so Jordan 5 is a Fail.

Flapen Score
33
33 / 100
Ranks 15,219 of 16,930 Clothing, Shoes & Jewelry niches · −12 vs the category median of 45
Market size
$108K/yr541K searches / yr
90-day growth
-7.5%search demand this quarter
Competition
40%top-5 click share · 9 brands · 182 sellers

Flapen Score

Jordan 5 against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Jordan 5 is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Jordan 5 market on Amazon at a glance

Shoppers on Amazon United States searched for Jordan 5 541K times last year and spent an estimated $108K. The top 5 brands take 86% of clicks. Demand peaks in Aug–Sep. Flapen scores it 33 out of 100, a Fail.

01 · Demand

An estimated 0.1% of those searches ended in a purchase.

Shoppers searched for this 541K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -7.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $108K a year.

Searches, last 12 months
541K
Growth, 90 days vs prior 90
-7.5%
Conversion, latest week
0.1%
Market size, estimated
$108Ka year
Peak month
August16.1× the quietest month
Top search term
jordan 5313K searches a year

02 · Price

A sale here is worth $181.99.

Listings sell for $181.99 on average, from $7.99 to $673.30. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $181.99 that is $0 to $18K a year per listing.

Average price
$181.99above the $15 to $100 sweet spot
Price range
$7.99–$673.30
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$18K
Returns
6.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

57% of listings pay for placement with sponsored ads. 47% ship with Prime. On an average day, 10.7% of listings are out of stock. The average listing ranks #45,050 within Shoes. It carries 1,400 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
57%
Prime listings
47%
Out of stock, average day
10.7%
Average rank
#45,050in Shoes
Average rating
4.50 starsAmazon United States average 4.42 stars
Average reviews
1,400per listing
Listings tracked
47

04 · Newcomers

8 of last year's 13 launches cleared the first-year sales bar.

13 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
13
Successful launches
8Amazon's first-year sales bar
Average brand age
51 months

Products

Top Jordan 5 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 40% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 rising

Sellers

182

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

40%

Top 20: 75%

Open market

8%

  • Brand 132%
  • Brand 219%
  • Brand 318%
  • Brand 49%
  • Brand 57%
  • Brand 67%
  • Open — no brand owns it (3 brands, 8%)

Demand

Jordan 5 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

225K175KHoliday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep · busiest ÷ quietest = 16.1×

Search terms

Top Jordan 5 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • jordan 5313K/yr
  • jordans 530K/yr
  • jordan 5s30K/yr
  • jordan retro 536K/yr
  • jordan 5 retro27K/yr
  • air jordan 524K/yr
  • jordan 5 men36K/yr
  • retro 59K/yr
  • air jordan 5 retro7K/yr
  • jordan 5 kids7K/yr

Reviews and returns

What reviews say buyers love and hate about Jordan 5

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Comfort-Overall”
25%of negative reviews mention “Durability”
6.6%of orders come back
“Se rompio a las 3 usadas parece no ser original definitivamente lo devolvere.”
A buyer, on “Durability”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Jordan 5 questions

Answered from the same tracked data.