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Jon Snow Costume

Skip it

High returns (17.4%) — this niche doesn't clear our bar today.

Market size 5Growth 19Conversion 6Competition 37Returns 0Price range 84Avg price 90Brand share 40Review moat 73Quality gap 57

Avg price

Great$57.95

avg listing price — sweet spot $15–$100

Price range

Great$21.89–$112.84

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good582.94

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Brand share

Okay81%

top-5 brand share — brands hold most of the demand

Competition

Okay63%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-11.3%

90-day search growth — must beat 0% to launch

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

Market size

Bad$22K

$22K/yr · 79K searches

Returns

Bad17.4%

return rate — above 5% kills the launch gate

Is jon snow costume profitable on Amazon?

According to Flapen's Amazon United States niche tracking, jon snow costume is a $22K/yr Amazon United States market (79K searches/yr). The top 5 brands hold 81% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 32/100.

Data updated Jul 17, 2026 · scored weekly · How we score niches

jon snow costume market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
500–750
avg 0–100/product
Revenue / yr
$29K–$43K
units × avg price
Conversion rate
0.5%
Avg BSR
#2,027
Page quality
0%
Prime
94%
Sponsored
72%
Out of stock
11.8%
Avg brand age
56 months
Avg seller age
196 days

Competition: brands, sellers & click share

The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 falling

Sellers

14

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

11%

  • TOGROP25%
  • AMNPOLEN17%
  • Encore Costumes17%
  • SIDNOR12%
  • L'VOW9%
  • Pexlaxy8%
  • Open — no brand owns it (6 brands, 11%)

jon snow costume demand & seasonality

Weekly Amazon search volume, last 104 weeks — -11.3% search growth over the last 90 days.
13K8KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 28.0×

Top jon snow costume search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • jon snow costume52K/yr
  • john snow costume5K/yr
  • john snow costume men18K/yr
  • jon snow costume men4K/yr
All search terms

Top jon snow costume products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$2K20%$4K30%$6K40%$9K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 18 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about jon snow costume

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall31%

“Good quality”

Size-Overall22%

“Looks awesome and fit great”

Value For Money19%

“Highly recommend worth the money”

Material Quality6%

“The material is very soft and warm”

Comfort-Overall6%

“It is comfortable and fits well”

Advertised Vs Actual Product6%

“Worked exactly for what I wanted it for”

What buyers complain about

Functionality-Overall25%

“Ended Up Not Working Out For My Purposes”

Size-Overall13%

“just a little big”

Thickness13%

“very thin. 1/4”

Top return reasons

Size-Overall49%
Length15%
Material Quality7%
Advertised Vs Actual Product6%
Waist Fit5%
Shoulder Fit4%
Leather Quality2%
Neck Fit1%
Sleeve Fit1%
Quality-Overall1%

Common jon snow costume questions

Is jon snow costume profitable to sell on Amazon United States?
The niche generates $22K/yr across 18 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -11.3%. Flapen's verdict: Skip it (32/100).
How competitive is the jon snow costume niche?
12 brands and 14 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 81% of demand.
What do buyers complain about in jon snow costume?
Top complaints mined from reviews: Functionality-Overall, Size-Overall, Thickness. The return rate is 17.4% — above our launch gate.
When does demand for jon snow costume peak?
Demand peaks in Sep–Oct–Nov; the busiest month runs 28.0× the quietest.
What does it cost to enter the jon snow costume niche?
Listings span $21.89–$112.84; the average listing price is $57.95 (sweet spot $15–$100). The average incumbent carries 583 reviews — the moat a new listing must climb.