Is jessie toy story costume profitable to sell on Amazon United States?

The niche generates $106K/yr across 62 tracked products. 7 of 18 products launched in the last 360 days are still selling. 90-day search growth is +224.9%. Flapen's verdict: Worth a look (62/100).

How competitive is the jessie toy story costume niche?

25 brands and 72 sellers compete. The top 5 products take 29% of clicks and top 5 brands hold 58% of demand.

What do buyers complain about in jessie toy story costume?

Top complaints mined from reviews: Size-Overall, Durability, Quality-Overall. The return rate is 3.6%.

When does demand for jessie toy story costume peak?

Demand peaks in Sep–Oct; the busiest month runs 53.9× the quietest.

What does it cost to enter the jessie toy story costume niche?

Listings span $9.14–$70.59; the average listing price is $30.36 (sweet spot $15–$100). The average incumbent carries 1,202 reviews — the moat a new listing must climb.

Jessie Toy Story Costume

Worth a look

Shows demand growing +224.9% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Growth

Incredible+224.9%

90-day search growth — must beat 0% to launch

Avg price

Incredible$30.36

avg listing price — sweet spot $15–$100

Price range

Great$9.14–$70.59

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great29%

top-5 click share — an open shelf

Brand share

Great58%

top-5 brand share — no brand owns this niche

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Good1,202.16

avg incumbent reviews — the moat a new listing must climb

Returns

Okay3.6%

return rate — above 5% kills the launch gate

Market size

Okay$106K

$106K/yr · 966K searches

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

Signals Trending No Dominant Brand

Is jessie toy story costume profitable on Amazon?

According to Flapen's Amazon United States niche tracking, jessie toy story costume is a $106K/yr Amazon United States market (966K searches/yr). The top 5 brands hold 58% of demand. Demand peaks in Sep–Oct. Verdict: Worth a look — 62/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

jessie toy story costume market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.

Units sold / yr: 6K–8K; avg 100–250/product
Revenue / yr: $182K–$243K; units × avg price
Conversion rate: 0.4%
Avg BSR: #10,312
Page quality: 0%
Prime: 81%
Sponsored: 76%
Out of stock: 11.7%
Avg brand age: 37 months
Avg seller age: 176 days

Competition: brands, sellers & click share

Clicks spread well past the top 5 (29% combined) — an open shelf where new products get seen.

Brands

25 rising

Sellers

Top-5 brand share

58%

Top 20: 97%

Top-5 click share

29%

Top 20: 65%

Open market

36%

Disney16%
PAINEOMN14%
Disguise11%
Fun Costumes9%
Spirit Halloween7%
AmzBarley6%

jessie toy story costume demand & seasonality

Weekly Amazon search volume, last 104 weeks — +224.9% search growth over the last 90 days.

Peak months: Sep, Oct · busiest ÷ quietest = 53.9×

Open Trend

Top jessie toy story costume search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

jessie toy story costume249K/yr +285.3%0.5% conv.
jessie costume62K/yr +335.6%0.2% conv.
toy story jessie costume28K/yr +226.2%0.4% conv.
disfraz de jessie toy story para nia18K/yr +321.0%0.1% conv.
jesse costume23K/yr +435.2%0.4% conv.
jessie costume women75K/yr +246.3%0.5% conv.
jessie costume toddler26K/yr +195.1%0.5% conv.
jessie costume kids9K/yr >1,000%0.4% conv.
jessy toys story costume15K/yr +173.5%0.3% conv.
traje de jessie toy story para nia7K/yr +256.3%0.1% conv.

All search terms

Top jessie toy story costume products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Toy Story Jessie Toddler Girl Romper with Tulle Skirt Overlay Ruffle Sleeves Jumpsuit with Bow Kids One Piece Outfit Summer Clothes Red 4-5T

Disney$25.554.6★871 rev

PAINEOMN Cowgirls Costume Adult Halloween Cosplay Outfits Long Sleeves Top Fancy Dress Button Down Shirts for Women 3XL

PAINEOMN$26.444.1★92 rev

Spirit Halloween Toddler Toy Story Jessie Costume - 3-4T

Spirit Halloween$39.634.8★44 rev

AmzBarley Toddler Girls Nightgowns Cowgirl Princess Nightgown Pajamas Nightdress for Kids Girls Sleepwear Flutter Short Sleeve Nightie Night Dress Blue03 Size 3T(2-3Years)

AmzBarley$9.834.7★1,012 rev

Disguise Womens Disney Pixar Toy Story & Beyond Jessie Classic Adult-Sized Costume

Disguise$35.144.3★2,361 rev

Newest

by launch date

Toy Story Jessie Toddler Girl Romper with Tulle Skirt Overlay Ruffle Sleeves Jumpsuit with Bow Kids One Piece Outfit Summer Clothes Red 4-5T

Disney$25.55871 rev

7mo ago

Disney Toy Story Union Suit Womens Jessie Costume One-Piece Pajama Cosplay Onesie (Large/X-Large Multicolored

Mad Engine$37.0610 rev

10mo ago

Disney Store Official Jessie Halloween Costume for Girls - Disney Halloween Costumes for Kids - Dress Up Clothes for Pretend Play - Cosplay Costume with Embroidered Details - Size 3

Disney Store$54.4823 rev

10mo ago

Eledobby Cowgirls Costume for Girls Toddler Princess Dress Up Clothes Halloween Outfit Birthday Party Dresses 4-5T

Eledobby$16.21324 rev

1y ago

AmzBarley Toddler Girls Nightgowns Cowgirl Princess Nightgown Pajamas Nightdress for Kids Girls Sleepwear Flutter Short Sleeve Nightie Night Dress Blue03 Size 3T(2-3Years)

AmzBarley$9.831,012 rev

2y ago

What reviews say buyers love and hate about jessie toy story costume

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall24%

“It's accurate fit”

Quality-Overall20%

“Super affordable for the quality”

Value For Money6%

“Worth the money”

Material Quality6%

“it feels very solid”

Design-Overall5%

“loved the design”

Advertised Vs Actual Product4%

“Just as described”

Gifting Purpose4%

“Great gift”

Fun/Entertainment Experience3%

“Super fun to play with”

Color2%

“the color is great”

Washability2%

“washes well”

What buyers complain about

Size-Overall24%

“Runs a Bit Small”

Durability16%

“Toy broke within 15 minutes”

Quality-Overall10%

“Cheaply made”

Functionality-Overall8%

“Doesnt work”

Ease Of Use3%

“Wig was a tad hard to position”

Material Quality3%

“Bad material”

Brightness/Shine/Glow3%

“Didnt imagine it glittery”

Advertised Vs Actual Product3%

“This from Disney its not anything like photo nose”

Product Condition3%

“Item came in used”

Strap/String Quality2%

“Damage string”

Top return reasons

Size-Overall54%

Length5%

Value For Money4%

Material Quality4%

Functionality-Overall3%

Advertised Vs Actual Product3%

Strap/String Quality3%

Chest Fit3%

Quality-Overall3%

Defective Material/Parts2%

Common jessie toy story costume questions

Is jessie toy story costume profitable to sell on Amazon United States?: The niche generates $106K/yr across 62 tracked products. 7 of 18 products launched in the last 360 days are still selling. 90-day search growth is +224.9%. Flapen's verdict: Worth a look (62/100).
How competitive is the jessie toy story costume niche?: 25 brands and 72 sellers compete. The top 5 products take 29% of clicks and top 5 brands hold 58% of demand.
What do buyers complain about in jessie toy story costume?: Top complaints mined from reviews: Size-Overall, Durability, Quality-Overall. The return rate is 3.6%.
When does demand for jessie toy story costume peak?: Demand peaks in Sep–Oct; the busiest month runs 53.9× the quietest.
What does it cost to enter the jessie toy story costume niche?: Listings span $9.14–$70.59; the average listing price is $30.36 (sweet spot $15–$100). The average incumbent carries 1,202 reviews — the moat a new listing must climb.