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Jenny Bird Earrings

Fail

The top 5 brands take 100% of clicks, so Jenny Bird Earrings is a Fail.

Flapen Score
36
36 / 100
Ranks 14,149 of 16,930 Clothing, Shoes & Jewelry niches · −9 vs the category median of 45
Market size
$142K/yr105K searches / yr
90-day growth
+1.5%search demand this quarter
Competition
41%top-5 click share · 1 brands · 3 sellers

Flapen Score

Jenny Bird Earrings against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Jenny Bird Earrings is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Jenny Bird Earrings market on Amazon at a glance

Shoppers on Amazon United States searched for Jenny Bird Earrings 105K times last year and spent an estimated $142K. One brand takes every click. Demand peaks in Dec. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 105K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +1.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $142K a year.

Searches, last 12 months
105K
Growth, 90 days vs prior 90
+1.5%
Conversion, latest week
0.9%
Market size, estimated
$142Ka year
Peak month
December1.6× the quietest month
Top search term
jenny bird47K searches a year

02 · Price

A sale here is worth $142.75.

Listings sell for $142.75 on average, from $92.47 to $267.19. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $142.75 that is $0 to $14K a year per listing.

Average price
$142.75above the $15 to $100 sweet spot
Price range
$92.47–$267.19
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$14K
Returns
9.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 15.8% of listings are out of stock. The average listing ranks #13,790 within Bracelets. It carries 2 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
98%
Out of stock, average day
15.8%
Average rank
#13,790in Bracelets
Average rating
4.41 starsAmazon United States average 4.42 stars
Average reviews
2per listing
Listings tracked
40

04 · Newcomers

4 of last year's 19 launches cleared the first-year sales bar.

19 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
19
Successful launches
4Amazon's first-year sales bar
Average brand age
34 months

Products

Top Jenny Bird Earrings products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

Brands

1 falling

Sellers

3

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

41%

Top 20: 78%

Open market

0%

  • Brand 1100%
  • Open — no brand owns it (0%)

Demand

Jenny Bird Earrings search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.6×

Search terms

Top Jenny Bird Earrings search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • jenny bird47K/yr
  • jenny bird earrings29K/yr
  • jenny bird jewelry21K/yr
  • jenny bird bracelet8K/yr

Reviews and returns

What reviews say buyers love and hate about Jenny Bird Earrings

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Quality-Overall”
50%of negative reviews mention “Value For Money”
9.8%of orders come back
“look much more expensive than they are”
A buyer, on “Value For Money”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Jenny Bird Earrings questions

Answered from the same tracked data.