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Jade Necklace

Maybe

Products sell for $22.74 on average, inside the sweet spot. But buyers convert on only 0.9% of searches, so Jade Necklace is a Maybe.

Flapen Score
52
52 / 100
Top 22% of 16,930 Clothing, Shoes & Jewelry niches · +7 vs the category median of 45
Market size
$141K/yr676K searches / yr
90-day growth
+1.2%search demand this quarter
Competition
48%top-5 click share · 29 brands · 31 sellers

Flapen Score

Jade Necklace against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Jade Necklace is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Jade Necklace market on Amazon at a glance

Shoppers on Amazon United States searched for Jade Necklace 676K times last year and spent an estimated $141K. The top 5 brands take 59% of clicks. Demand peaks in Aug–Sep–Oct. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 676K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +1.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $141K a year.

Searches, last 12 months
676K
Growth, 90 days vs prior 90
+1.2%
Conversion, latest week
0.9%
Market size, estimated
$141Ka year
Peak month
September1.9× the quietest month
Top search term
jade necklace279K searches a year

02 · Price

A sale here is worth $22.74.

Listings sell for $22.74 on average, from $5.00 to $82.24. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $22.74 that is $0 to $2K a year per listing.

Average price
$22.74inside the $15 to $100 sweet spot
Price range
$5.00–$82.24
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
2.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.4% of listings are out of stock. The average listing ranks #12,887 within Pendant Necklaces. It carries 204 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
4.4%
Average rank
#12,887in Pendant Necklaces
Average rating
4.39 starsAmazon United States average 4.42 stars
Average reviews
204per listing
Listings tracked
40

04 · Newcomers

0 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
12
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Jade Necklace products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

Brands

29 falling

Sellers

31

Top-5 brand share

59%

Top 20: 93%

Top-5 click share

48%

Top 20: 83%

Open market

36%

  • Brand 126%
  • Brand 214%
  • Brand 38%
  • Brand 46%
  • Brand 55%
  • Brand 65%

Demand

Jade Necklace search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KHoliday '24Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 1.9×

Search terms

Top Jade Necklace search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • jade necklace279K/yr
  • jade necklaces for women101K/yr
  • jade pendant86K/yr
  • jade stone29K/yr
  • jade pendants for women22K/yr
  • jade pendant necklace23K/yr
  • jade necklace for women17K/yr
  • jade charm14K/yr
  • jade crystal15K/yr
  • jade necklace pendant10K/yr

Reviews and returns

What reviews say buyers love and hate about Jade Necklace

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Color”
22%of negative reviews mention “Size-Overall”
2.6%of orders come back
“Too small”
A buyer, on “Size-Overall”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Jade Necklace questions

Answered from the same tracked data.