Is jade earrings profitable to sell on Amazon United States?

The niche generates $103K/yr across 29 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +1.8%. Flapen's verdict: Skip it (45/100).

How competitive is the jade earrings niche?

14 brands and 15 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 77% of demand.

What do buyers complain about in jade earrings?

Top complaints mined from reviews: Quality-Overall, Size-Overall, Color. The return rate is 4.1%.

When does demand for jade earrings peak?

Demand peaks in Dec; the busiest month runs 1.5× the quietest.

What does it cost to enter the jade earrings niche?

Listings span $9.08–$125.18; the average listing price is $26.07 (sweet spot $15–$100). The average incumbent carries 313 reviews — the moat a new listing must climb.

Jade Earrings

Skip it

Weak search conversion (1.3%) — this niche doesn't clear our bar today.

Avg price

Incredible$26.07

avg listing price — sweet spot $15–$100

Review moat

Great313.1

avg incumbent reviews — the moat a new listing must climb

Price range

Good$9.08–$125.18

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Competition

Good53%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay77%

top-5 brand share — brands hold most of the demand

Returns

Okay4.1%

return rate — above 5% kills the launch gate

Growth

Okay+1.8%

90-day search growth — must beat 0% to launch

Market size

Okay$103K

$103K/yr · 313K searches

Conversion

Bad1.3%

search→purchase rate — share of searches ending in a sale

Is jade earrings profitable on Amazon?

According to Flapen's Amazon United States niche tracking, jade earrings is a $103K/yr Amazon United States market (313K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Dec. Verdict: Skip it — 45/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

jade earrings market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.

Units sold / yr: 3K–4K; avg 0–100/product
Revenue / yr: $78K–$104K; units × avg price
Conversion rate: 1.3%
Avg BSR: #3,623
Page quality: 0%
Prime: 100%
Sponsored: 86%
Out of stock: 7.8%
Avg brand age: 36 months
Avg seller age: 188 days

Competition: brands, sellers & click share

The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 falling

Sellers

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

53%

Top 20: 90%

Open market

18%

Belacqua26%
Teppdfann24%
HL197111%
Y&L YULOO8%
Echos Healing Stones7%
DISTANT DRUMS6%
Open — no brand owns it (8 brands, 18%)

jade earrings demand & seasonality

Weekly Amazon search volume, last 104 weeks — +1.8% search growth over the last 90 days.

Peak months: Dec · busiest ÷ quietest = 1.5×

Open Trend

Top jade earrings search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

jade earrings149K/yr -3.2%0.4% conv.
jade earrings for women91K/yr +2.8%0.5% conv.
jade hoop earrings17K/yr +24.3%0.2% conv.
jade earrings for women genuine18K/yr +26.6%0.5% conv.
jade stud earrings11K/yr +7.6%0.4% conv.
green jade earrings10K/yr -8.2%0.5% conv.
jade earring8K/yr +6.4%0.2% conv.
jade stud earrings for women6K/yr -6.1%0.2% conv.
jade earings4K/yr +8.3%0.7% conv.

All search terms

Top jade earrings products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Jade Stud Earrings 8mm Green Jade Earrings for Women 925 Sterling Silver Earrings Studs for Sensitive Ears Green Jewelry for Women & Men Good Luck Handmade Earrings Gift for Birthday Anniversary

Teppdfann$9.884.2★1,154 rev

Belacqua Natural 8mm Green Round Jade Stud Earrings in 14k Yellow Gold Push Back Jewelry for Women Gift Box Included

Belacqua$56.354.4★508 rev

HL1971 14K Natural Green Western Stud Gold Jewelry Jade Women for Earrings

HL1971$16.644.6★186 rev

Jade Earrings Studs 8mm Dark Green Jade Earrings for Women Sterling Silver Stud Earrings for Sensitive Ears Green Jewelry for Women & Men Good Luck Handmade Earrings Gift for Birthday Anniversary

Teppdfann$9.854.2★1,154 rev

Belacqua Natural 10mm Green Round Jade Stud Earrings in 14k Yellow Gold Push Back Jewelry for Women Gift Box Included

Belacqua$64.874.4★508 rev

Newest

by launch date

Green Jade Earrings Healing Natural Gemstone Hoop Earrings for Women 18K Gold Plated Handmade Crystal Earrings (Green)

ZILENIU$12.544 rev

6mo ago

Voaino Elegant 925 Sterling Silver Jade Green Drop Earrings for Women 18K Gold Plated Round Dangle Stud Earrings Leightweight hypoallergenic Minimalist Jewelry

Voaino$13.772 rev

9mo ago

Natural Jade Filigree Earrings Sterling Silver S925 Dangle Drop Teardrop Cross Ellipse Green Blue Jade Earrings Fengshui Jewelry For Women (A-Teardrop)

YMHOP$29.8316 rev

1y ago

Elaximn Jade Earrings for Women 14K Gold Plated Aventurine Crystal Huggie Hoop Earring for Trendy Green Jade Hoop Dangle Jewelry

Elaximn$13.5137 rev

1y ago

ALRNBY Jade Earrings for Women Non Tarnish Hoop Dangle Earring for Trendy Stainless Steel Emerald Green Earring

ALRNBY$11.9071 rev

2y ago

Natural Gemstone Studs - Real Jade Jewelry for Women - Sage Light Green Stone Earrings - Hypoallergenic - Ball Earring Post Small 6mm 8mm - Lapis Lazuli - Tiger Eye - Flat Back Large 12mm Stud Earring - Handmade Unique Womens Gifts for Anniversary - Graduation - Back to School - Teacher Appreciation - Mens Birthstone Birthday Gift (Light Green 8mm Ball)

Echos Healing Stones$14.254.5★

▲ 41%

Green Jade Earrings Healing Natural Gemstone Hoop Earrings for Women 18K Gold Plated Handmade Crystal Earrings (Green)

ZILENIU$12.544.7★

▲ 36%

What reviews say buyers love and hate about jade earrings

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall22%

“well made”

Color18%

“Beautiful color”

Value For Money14%

“a good value”

Size-Overall9%

“just the right size”

Weight Light7%

“light weight feels good on”

Advertised Vs Actual Product5%

“Exactly as advertised”

Design-Overall4%

“Nice design”

Precious Gemstone3%

“Beautiful Jade Earrings”

Shape/Style3%

“small and stylish, my girl loves them”

Comfort-Overall2%

“are very comfortable”

What buyers complain about

Quality-Overall21%

“a quality control issue”

Size-Overall18%

“The stone is a bit larger than I expected”

Color11%

“The color of the jade was much lighter than as displayed”

Durability8%

“But they broke after two wears”

Precious Gemstone7%

“It's not real Jade it's plastic”

Advertised Vs Actual Product3%

“Do not expect the color of the jade to be as shown”

Fastener Quality3%

“* BE CAREFUL WHEN TAKING THEM OFF * the clasp is tight”

Gap/Hole3%

“the other stud had a hole in it”

Weight Heavy2%

“The jade was a bit heavy on my earlobes”

Material Quality1%

“the jade feels a little plastic-y”

Top return reasons

Size-Overall41%

Color20%

Advertised Vs Actual Product12%

Quality-Overall5%

Weight Heavy3%

Durability3%