Isabella Encanto Costume

Shoppers searched for this 78K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -28.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $11K a year.

Searches, last 12 months

78K

Growth, 90 days vs prior 90

-28.0%

Conversion, latest week

0.7%

Market size, estimated

$11Ka year

Peak month

October6.1× the quietest month

Top search term

isabella costume for girls29K searches a year

Listings sell for $21.19 on average, from $9.52 to $47.70. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $21.19 that is $0 to $2K a year per listing.

Average price

$21.19inside the $15 to $100 sweet spot

Price range

$9.52–$47.70

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

6.3%of orders · Amazon United States median 2.1%

70% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #4,783 within Girls. It carries 2,217 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

70%

Prime listings

97%

Out of stock, average day

5.7%

Average rank

#4,783in Girls

Average rating

4.52 starsAmazon United States average 4.42 stars

Average reviews

2,217per listing

Listings tracked

30

The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

35 months