Iridescent

Shoppers searched for this 603K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +11.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $167K a year.

Searches, last 12 months

603K

Growth, 90 days vs prior 90

+11.0%

Conversion, latest week

1.6%

Market size, estimated

$167Ka year

Peak month

July1.4× the quietest month

Top search term

iridescent290K searches a year

Listings sell for $17.59 on average, from $4.84 to $63.86. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $17.59 that is $2K to $4K a year per listing.

Average price

$17.59inside the $15 to $100 sweet spot

Price range

$4.84–$63.86

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

3.1%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #331 within Travel Totes. It carries 2,375 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

0.8%

Average rank

#331in Travel Totes

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

2,375per listing

Listings tracked

26

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

33 months