Insole Socks

Shoppers searched for this 138K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved +52.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $56K a year.

Searches, last 12 months

138K

Growth, 90 days vs prior 90

+52.4%

Conversion, latest week

4.1%

Market size, estimated

$56Ka year

Peak month

May2.5× the quietest month

Top search term

ballet flat socks34K searches a year

Listings sell for $9.83 on average, from $5.80 to $14.84. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $9.83 that is $2K to $5K a year per listing.

Average price

$9.83under the $15 to $100 sweet spot

Price range

$5.80–$14.84

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

$2K–$5K

Returns

1.8%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #85 within Socks & Hosiery. It carries 5,433 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#85in Socks & Hosiery

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

5,433per listing

Listings tracked

18

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

45 months