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Infinity Scarf

Fail

Demand is soft, at -75.7% this quarter, so Infinity Scarf is a Fail.

Flapen Score
39
39 / 100
Ranks 12,642 of 16,930 Clothing, Shoes & Jewelry niches · −6 vs the category median of 45
Market size
$37K/yr442K searches / yr
90-day growth
-75.7%search demand this quarter
Competition
29%top-5 click share · 27 brands · 39 sellers

Flapen Score

Infinity Scarf against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Infinity Scarf is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Infinity Scarf market on Amazon at a glance

Shoppers on Amazon United States searched for Infinity Scarf 442K times last year and spent an estimated $37K. The top 5 brands take 59% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 442K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -75.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $37K a year.

Searches, last 12 months
442K
Growth, 90 days vs prior 90
-75.7%
Conversion, latest week
0.5%
Market size, estimated
$37Ka year
Peak month
December20.5× the quietest month
Top search term
infinity scarf210K searches a year

02 · Price

A sale here is worth $15.21.

Listings sell for $15.21 on average, from $4.23 to $37.38. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $15.21 that is $0 to $2K a year per listing.

Average price
$15.21inside the $15 to $100 sweet spot
Price range
$4.23–$37.38
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
5.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

85% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 10.4% of listings are out of stock. The average listing ranks #1,032 within Scarves & Wraps. It carries 1,738 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
98%
Out of stock, average day
10.4%
Average rank
#1,032in Scarves & Wraps
Average rating
4.49 starsAmazon United States average 4.42 stars
Average reviews
1,738per listing
Listings tracked
54

04 · Newcomers

1 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
1Amazon's first-year sales bar
Average brand age
57 months

Products

Top Infinity Scarf products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 29% of clicks. An open shelf where new products get seen.

Brands

27 falling

Sellers

39

Top-5 brand share

59%

Top 20: 96%

Top-5 click share

29%

Top 20: 69%

Open market

37%

  • Brand 116%
  • Brand 215%
  • Brand 310%
  • Brand 49%
  • Brand 58%
  • Brand 65%

Demand

Infinity Scarf search demand

Weekly searches over the year, seasonality beneath. Pick a range.

40K30KSpike '24Holiday '24Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 20.5×

Search terms

Top Infinity Scarf search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • infinity scarf210K/yr
  • infinity scarf for women97K/yr
  • infinity scarf lightweight7K/yr
  • infinity scarves16K/yr
  • infinity scarves for women17K/yr
  • infinity scarf for women lightweight9K/yr
  • black infinity scarf15K/yr
  • circle scarf7K/yr
  • loop scarf6K/yr
  • womens infinity scarf11K/yr

Reviews and returns

What reviews say buyers love and hate about Infinity Scarf

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Color”
11%of negative reviews mention “Material Quality”
5.6%of orders come back
“Poor quality material”
A buyer, on “Material Quality”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Infinity Scarf questions

Answered from the same tracked data.