Industrial Piercing Jewelry

Shoppers searched for this 1.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -11.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $348K a year.

Searches, last 12 months

1.7M

Growth, 90 days vs prior 90

-11.3%

Conversion, latest week

2.0%

Market size, estimated

$348Ka year

Peak month

March1.2× the quietest month

Top search term

industrial piercing jewelry1.1M searches a year

Listings sell for $10.33 on average, from $7.90 to $15.10. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 500 to 750 of them. At $10.33 that is $5K to $8K a year per listing.

Average price

$10.33under the $15 to $100 sweet spot

Price range

$7.90–$15.10

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

500–750

Revenue per listing a year

$5K–$8K

Returns

2.0%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #3,636 within Body Jewelry. It carries 818 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

1.8%

Average rank

#3,636in Body Jewelry

Average rating

4.38 starsAmazon United States average 4.42 stars

Average reviews

818per listing

Listings tracked

33

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

49 months