Indiana University Hat

Shoppers searched for this 172K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -78.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $51K a year.

Searches, last 12 months

172K

Growth, 90 days vs prior 90

-78.2%

Conversion, latest week

1.1%

Market size, estimated

$51Ka year

Peak month

January10.4× the quietest month

Top search term

indiana university hat40K searches a year

Listings sell for $26.96 on average, from $12.53 to $44.64. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $26.96 that is $0 to $3K a year per listing.

Average price

$26.96inside the $15 to $100 sweet spot

Price range

$12.53–$44.64

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

3.3%of orders · Amazon United States median 2.1%

44% of listings pay for placement with sponsored ads. 72% ship with Prime. On an average day, 26.1% of listings are out of stock. The average listing ranks #37,198 within Baseball Caps. It carries 308 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

44%

Prime listings

72%

Out of stock, average day

26.1%

Average rank

#37,198in Baseball Caps

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

308per listing

Listings tracked

36

13 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

13

Successful launches

0Amazon's first-year sales bar

Average brand age

47 months