Indian Headdress

Shoppers searched for this 161K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +36.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $33K a year.

Searches, last 12 months

161K

Growth, 90 days vs prior 90

+36.1%

Conversion, latest week

0.5%

Market size, estimated

$33Ka year

Peak month

October3.6× the quietest month

Top search term

penachos aztecas mexico25K searches a year

Listings sell for $37.47 on average, from $5.15 to $156.42. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $37.47 that is $0 to $4K a year per listing.

Average price

$37.47inside the $15 to $100 sweet spot

Price range

$5.15–$156.42

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

7.4%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 7.1% of listings are out of stock. The average listing ranks #16,105 within Headwear. It carries 453 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

92%

Out of stock, average day

7.1%

Average rank

#16,105in Headwear

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

453per listing

Listings tracked

60

10 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

10

Successful launches

0Amazon's first-year sales bar

Average brand age

48 months