Inappropriate Socks

Shoppers searched for this 322K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -15.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $37K a year.

Searches, last 12 months

322K

Growth, 90 days vs prior 90

-15.4%

Conversion, latest week

1.0%

Market size, estimated

$37Ka year

Peak month

December2.7× the quietest month

Top search term

blue q119K searches a year

Listings sell for $11.98 on average, from $4.67 to $24.99. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $11.98 that is $0 to $1K a year per listing.

Average price

$11.98under the $15 to $100 sweet spot

Price range

$4.67–$24.99

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

1.4%of orders · Amazon United States median 2.1%

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.2% of listings are out of stock. The average listing ranks #8,193 within Wallets, Card Cases & Money Organizers. It carries 4,136 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

100%

Out of stock, average day

8.2%

Average rank

#8,193in Wallets, Card Cases & Money Organizers

Average rating

4.67 starsAmazon United States average 4.42 stars

Average reviews

4,136per listing

Listings tracked

66

12 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

12

Successful launches

0Amazon's first-year sales bar

Average brand age

32 months