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I Fix Shit

Fail

Demand is soft, at -78.0% this quarter, so I Fix Shit is a Fail.

Flapen Score
36
36 / 100
Ranks 14,149 of 16,930 Clothing, Shoes & Jewelry niches · −9 vs the category median of 45
Market size
$18K/yr14K searches / yr
90-day growth
-78.0%search demand this quarter
Competition
72%top-5 click share · 7 brands · 4 sellers

Flapen Score

I Fix Shit against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, I Fix Shit is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The I Fix Shit market on Amazon at a glance

Shoppers on Amazon United States searched for I Fix Shit 14K times last year and spent an estimated $18K. The top 5 brands take 94% of clicks. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 4.0% of those searches ended in a purchase.

Shoppers searched for this 14K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -78.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $18K a year.

Searches, last 12 months
14K
Growth, 90 days vs prior 90
-78.0%
Conversion, latest week
4.0%
Market size, estimated
$18Ka year
Top search term
i fix shit hoodie9K searches a year

02 · Price

A sale here is worth $34.16.

Listings sell for $34.16 on average, from $15.90 to $47.76. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $34.16 that is $0 to $3K a year per listing.

Average price
$34.16inside the $15 to $100 sweet spot
Price range
$15.90–$47.76
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
1.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

7% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #51,009 within Hoodies. It carries 156 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
7%
Prime listings
87%
Out of stock, average day
0.0%
Average rank
#51,009in Hoodies
Average rating
4.64 starsAmazon United States average 4.42 stars
Average reviews
156per listing
Listings tracked
15

04 · Newcomers

0 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
0Amazon's first-year sales bar
Average brand age
30 months

Products

Top I Fix Shit products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

Brands

7

Sellers

4

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

2%

  • Brand 149%
  • Brand 218%
  • Brand 317%
  • Brand 47%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (1 brand, 2%)

Demand

I Fix Shit search demand

Weekly searches over the year. Pick a range.

2K2KMar '26Mar '26Apr '26May '26May '26Jun '26Jul '26

Reviews and returns

What reviews say buyers love and hate about I Fix Shit

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Quality-Overall”
50%of negative reviews mention “Shrinkage Resistance”
1.2%of orders come back
“Shrinks”
A buyer, on “Shrinkage Resistance”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common I Fix Shit questions

Answered from the same tracked data.