Hybrid Smartwatch

Shoppers searched for this 323K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -0.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $141K a year.

Searches, last 12 months

323K

Growth, 90 days vs prior 90

-0.5%

Conversion, latest week

0.3%

Market size, estimated

$141Ka year

Peak month

December1.9× the quietest month

Top search term

fossil smart watch men87K searches a year

Listings sell for $150.61 on average, from $28.08 to $332.29. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $150.61 that is $0 to $15K a year per listing.

Average price

$150.61above the $15 to $100 sweet spot

Price range

$28.08–$332.29

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$15K

Returns

6.7%of orders · Amazon United States median 2.1%

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 16.2% of listings are out of stock. The average listing ranks #249 within Watches. It carries 4,712 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

100%

Out of stock, average day

16.2%

Average rank

#249in Watches

Average rating

4.29 starsAmazon United States average 4.42 stars

Average reviews

4,712per listing

Listings tracked

36

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

36 months