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Hurley Hoodie Men

Skip it

Soft demand (-55.2% this quarter) — this niche doesn't clear our bar today.

Market size 5Growth 0Conversion 8Competition 95Returns 22Price range 92Avg price 95Brand share 36Review moat 58Quality gap 37

Competition

Incredible19%

top-5 click share — an open shelf

Avg price

Incredible$27.37

avg listing price — sweet spot $15–$100

Price range

Great$13.45–$62.66

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,179.55

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Returns

Bad5.9%

return rate — above 5% kills the launch gate

Conversion

Bad0.7%

search→purchase rate — share of searches ending in a sale

Market size

Bad$20K

$20K/yr · 110K searches

Growth

Bad-55.2%

90-day search growth — must beat 0% to launch

Is hurley hoodie men profitable on Amazon?

According to Flapen's Amazon United States niche tracking, hurley hoodie men is a $20K/yr Amazon United States market (110K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 38/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

hurley hoodie men market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
500–750
avg 0–100/product
Revenue / yr
$14K–$21K
units × avg price
Conversion rate
0.7%
Avg BSR
#1,647
Page quality
0%
Prime
100%
Sponsored
66%
Out of stock
14.1%
Avg brand age
46 months
Avg seller age
143 days

Competition: brands, sellers & click share

Clicks spread well past the top 5 (19% combined) — an open shelf where new products get seen.

Brands

22 rising

Sellers

76

Top-5 brand share

84%

Top 20: 99%

Top-5 click share

19%

Top 20: 48%

Open market

13%

  • Hurley37%
  • Quiksilver26%
  • Billabong11%
  • Volcom5%
  • Under Armour4%
  • NORTHYARD3%
  • Open — no brand owns it (16 brands, 13%)

hurley hoodie men demand & seasonality

Weekly Amazon search volume, last 83 weeks — -55.2% search growth over the last 90 days.
10K6KPrime Day '25Spike '25Holiday '25JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 8.1×

Top hurley hoodie men search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • hurley hoodies for men41K/yr
  • hurley hoodie23K/yr
  • hurley sweatshirt10K/yr
  • hurley sweatshirts for men12K/yr
  • mens hurley hoodie12K/yr
  • hurley hoodies5K/yr
  • hurley hoodie men7K/yr
All search terms

Top hurley hoodie men products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$3974%$7946%$1K8%$2K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about hurley hoodie men

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall20%

“Awesome fit”

Quality-Overall14%

“It's pretty well constructed”

Comfort-Overall13%

“Very comfortable”

Material Quality7%

“The material feels smooth with just the right thickness”

Advertised Vs Actual Product6%

“Exactly what I needed”

Soft Feel4%

“Love the material so soft and comfortable”

Weight Light4%

“lightweight and looks nice”

Warmth4%

“This hoodie is warm”

Color4%

“GREAT COLOR”

Design-Overall3%

“It's pretty well constructed”

What buyers complain about

Size-Overall15%

“Fits weird”

Thickness9%

“much thinner than I thought”

Quality-Overall8%

“Not high end”

Color4%

“its an almost grayish blue really subtle nothing too bright perfect”

Smell4%

“Smells a little less”

Functionality-Overall3%

“Not for work”

Product Condition3%

“it was used”

Gap/Hole3%

“A week later i have a hole in the sweatshirt”

Sweat Resistance3%

“Ok. Dont keep me warm had to wear a shirt underneath also got very fuzzy and linty”

Zipper Quality2%

“The zipper was set on the wrong size”

Top return reasons

Size-Overall55%
Material Quality6%
Color5%
Chest Fit5%
Length4%
Sleeve Fit4%
Advertised Vs Actual Product3%
Waist Fit3%
Thin2%
Arm Fit1%

Common hurley hoodie men questions

Is hurley hoodie men profitable to sell on Amazon United States?
The niche generates $20K/yr across 104 tracked products. 1 of 43 products launched in the last 360 days are still selling. 90-day search growth is -55.2%. Flapen's verdict: Skip it (38/100).
How competitive is the hurley hoodie men niche?
22 brands and 76 sellers compete. The top 5 products take 19% of clicks and top 5 brands hold 84% of demand.
What do buyers complain about in hurley hoodie men?
Top complaints mined from reviews: Size-Overall, Thickness, Quality-Overall. The return rate is 5.9% — above our launch gate.
When does demand for hurley hoodie men peak?
Demand peaks in Oct–Nov–Dec; the busiest month runs 8.1× the quietest.
What does it cost to enter the hurley hoodie men niche?
Listings span $13.45–$62.66; the average listing price is $27.37 (sweet spot $15–$100). The average incumbent carries 1,180 reviews — the moat a new listing must climb.