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Hunting Face Mask

Maybe

An estimated 1.4% of orders come back. But demand is soft, at -32.0% this quarter, so Hunting Face Mask is a Maybe.

Flapen Score
50
50 / 100
Top 30% of 16,930 Clothing, Shoes & Jewelry niches · +5 vs the category median of 45
Market size
$118K/yr387K searches / yr
90-day growth
-32.0%search demand this quarter
Competition
35%top-5 click share · 36 brands · 107 sellers

Flapen Score

Hunting Face Mask against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Hunting Face Mask is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hunting Face Mask market on Amazon at a glance

Shoppers on Amazon United States searched for Hunting Face Mask 387K times last year and spent an estimated $118K. The top 5 brands take 54% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 1.8% of those searches ended in a purchase.

Shoppers searched for this 387K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -32.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $118K a year.

Searches, last 12 months
387K
Growth, 90 days vs prior 90
-32.0%
Conversion, latest week
1.8%
Market size, estimated
$118Ka year
Peak month
November8.5× the quietest month
Top search term
camo face mask76K searches a year

02 · Price

A sale here is worth $16.58.

Listings sell for $16.58 on average, from $7.00 to $38.09. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At $16.58 that is $2K to $4K a year per listing.

Average price
$16.58inside the $15 to $100 sweet spot
Price range
$7.00–$38.09
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
100–250
Revenue per listing a year
$2K–$4K
Returns
1.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

82% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 14.5% of listings are out of stock. The average listing ranks #476 within Balaclavas. It carries 2,382 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
98%
Out of stock, average day
14.5%
Average rank
#476in Balaclavas
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
2,382per listing
Listings tracked
51

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
50 months

Products

Top Hunting Face Mask products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 35% of clicks. An open shelf where new products get seen.

Brands

36 falling

Sellers

107

Top-5 brand share

54%

Top 20: 88%

Top-5 click share

35%

Top 20: 73%

Open market

42%

  • Brand 119%
  • Brand 213%
  • Brand 310%
  • Brand 47%
  • Brand 55%
  • Brand 64%

Demand

Hunting Face Mask search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KPrime Day '24Spike '24Holiday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 8.5×

Search terms

Top Hunting Face Mask search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • camo face mask76K/yr
  • hunting face mask65K/yr
  • camo ski mask38K/yr
  • camo balaclava36K/yr
  • hunting mask35K/yr
  • camo mask17K/yr
  • camo face cover16K/yr
  • camouflage face mask8K/yr
  • ski mask camo9K/yr
  • balaclava camo9K/yr

Reviews and returns

What reviews say buyers love and hate about Hunting Face Mask

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
27%of negative reviews mention “Size-Overall”
1.4%of orders come back
“Runs a little small”
A buyer, on “Size-Overall”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Hunting Face Mask questions

Answered from the same tracked data.