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Hot Pink Sweatshirt

Fail

Demand is soft, at -70.2% this quarter, so Hot Pink Sweatshirt is a Fail.

Flapen Score
44
44 / 100
Ranks 9,144 of 16,930 Clothing, Shoes & Jewelry niches · −1 vs the category median of 45
Market size
$46K/yr422K searches / yr
90-day growth
-70.2%search demand this quarter
Competition
9%top-5 click share · 81 brands · 130 sellers

Flapen Score

Hot Pink Sweatshirt against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Hot Pink Sweatshirt is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hot Pink Sweatshirt market on Amazon at a glance

Shoppers on Amazon United States searched for Hot Pink Sweatshirt 422K times last year and spent an estimated $46K. The top 5 brands take 36% of clicks. Demand peaks in Jan–Feb–Oct–Nov–Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 422K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -70.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $46K a year.

Searches, last 12 months
422K
Growth, 90 days vs prior 90
-70.2%
Conversion, latest week
0.5%
Market size, estimated
$46Ka year
Peak month
October10.0× the quietest month
Top search term
hot pink sweatshirt81K searches a year

02 · Price

A sale here is worth $20.39.

Listings sell for $20.39 on average, from $7.73 to $57.16. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $20.39 that is $0 to $2K a year per listing.

Average price
$20.39inside the $15 to $100 sweet spot
Price range
$7.73–$57.16
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
9.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

81% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #1,611 within Fashion Hoodies & Sweatshirts. It carries 9,181 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
92%
Out of stock, average day
5.7%
Average rank
#1,611in Fashion Hoodies & Sweatshirts
Average rating
4.37 starsAmazon United States average 4.42 stars
Average reviews
9,181per listing
Listings tracked
257

04 · Newcomers

2 of last year's 40 launches cleared the first-year sales bar.

40 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
40
Successful launches
2Amazon's first-year sales bar
Average brand age
32 months

Products

Top Hot Pink Sweatshirt products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 9% of clicks. An open shelf where new products get seen.

Brands

81 rising

Sellers

130

Top-5 brand share

36%

Top 20: 70%

Top-5 click share

9%

Top 20: 27%

Open market

64%

  • Brand 115%
  • Brand 25%
  • Brand 35%
  • Brand 44%
  • Brand 53%
  • Brand 63%

Demand

Hot Pink Sweatshirt search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KPrime Day '24Spike '24Holiday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Oct, Nov, Dec · busiest ÷ quietest = 10.0×

Search terms

Top Hot Pink Sweatshirt search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hot pink sweatshirt81K/yr
  • pink crewneck41K/yr
  • light pink sweatshirt47K/yr
  • pink crewneck sweatshirt72K/yr
  • neon pink sweatshirt19K/yr
  • hot pink sweatshirt for women21K/yr
  • pink pullover15K/yr
  • light pink crewneck12K/yr
  • oversized pink sweatshirt12K/yr
  • light pink sweatshirt women13K/yr

Reviews and returns

What reviews say buyers love and hate about Hot Pink Sweatshirt

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Soft Feel”
25%of negative reviews mention “Size-Overall”
9.4%of orders come back
“Shirt is too short”
A buyer, on “Size-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Hot Pink Sweatshirt questions

Answered from the same tracked data.