Horseshoe Necklace
FailThe top 5 products take 76% of clicks, so Horseshoe Necklace is a Fail.
- Flapen Score
- 41 / 100Ranks 11,351 of 16,930 Clothing, Shoes & Jewelry niches · −4 vs the category median of 4541
- Market size
- $164K/yr270K searches / yr
- 90-day growth
- -2.5%search demand this quarter
- Competition
- 76%top-5 click share · 12 brands · 14 sellers
Flapen Score
Horseshoe Necklace against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Horseshoe Necklace is stronger. Inside it, weaker.
Market
The Horseshoe Necklace market on Amazon at a glance
Shoppers on Amazon United States searched for Horseshoe Necklace 270K times last year and spent an estimated $164K. The top 5 brands take 79% of clicks. Demand peaks in Dec. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 1.9% of those searches ended in a purchase.
Shoppers searched for this 270K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -2.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $164K a year.
- Searches, last 12 months
- 270K
- Growth, 90 days vs prior 90
- -2.5%
- Conversion, latest week
- 1.9%
- Market size, estimated
- $164Ka year
- Peak month
- December1.9× the quietest month
- Top search term
- horseshoe necklace143K searches a year
02 · Price
A sale here is worth $31.98.
Listings sell for $31.98 on average, from $8.41 to $108.13. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $31.98 that is $3K to $8K a year per listing.
- Average price
- $31.98inside the $15 to $100 sweet spot
- Price range
- $8.41–$108.13
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$8K
- Returns
- 3.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.6% of listings are out of stock. The average listing ranks #3,550 within Pendant Necklaces. It carries 3,191 reviews at 4.33 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 77%
- Prime listings
- 100%
- Out of stock, average day
- 6.6%
- Average rank
- #3,550in Pendant Necklaces
- Average rating
- 4.33 starsAmazon United States average 4.42 stars
- Average reviews
- 3,191per listing
- Listings tracked
- 13
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 29 months
Products
Top Horseshoe Necklace products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
kate spade new york Youre A Gem Pave Horseshoe Pendant
- Price
- $37.63
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 7mo ago

CHESKY 14K Gold Plated Horseshoe Pendant Necklace for Women Dainty Necklace Cute U CZ Pendant Necklace Trendy Simple Lucky Necklaces for Women Handmade Jewelry Gifts
- Price
- $14.63
- Rating
- 4.7/5
- Reviews
- 77
- Age
- 1y ago

925 Sterling Silver Lucky Horseshoe Pendant Necklace 16
- Price
- $30.64
- Rating
- 3.9/5
- Reviews
- 198
- Age
- 12y ago

Baydurcan Horseshoe Necklace Horseshoe Pendant Chain Necklace with Message Card Gift Card
- Price
- $8.83
- Rating
- 4.6/5
- Reviews
- 8,491
- Age
- 5y ago

MomentWish Horseshoe Necklace for Women Sparkling Gifts for Wife 1Carat Moissanite Pendant for Women 925 Sterling Silver Dance Necklace Birthday Anniversary
- Price
- $108.13
- Rating
- 4.6/5
- Reviews
- 136
- Age
- 3y ago
Trending
estimated 90-day click momentum
kate spade new york Youre A Gem Pave Horseshoe Pendant
- Price
- $37.63
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 7mo ago

MomentWish Horseshoe Necklace for Women Sparkling Gifts for Wife 1Carat Moissanite Pendant for Women 925 Sterling Silver Dance Necklace Birthday Anniversary
- Price
- $108.13
- Rating
- 4.6/5
- Reviews
- 136
- Age
- 3y ago

LUUK LIFESTYLE Goodluck Horseshoe pendant necklace 14K Gold plated stainless steel 19in adjustable thin sturdy chain Gift ideas for women bestfriend dainty trendy aesthetic (with Gift Card)
- Price
- $31.15
- Rating
- 4.5/5
- Reviews
- 106
- Age
- 1y ago

Fossil Womens Sutton Horseshoe Gold-Tone Stainless Steel Multi Strand Necklace (Model: JF04906710)
- Price
- $49.13
- Rating
- 4.3/5
- Reviews
- 323
- Age
- 11mo ago

925 Sterling Silver Lucky Horseshoe Pendant Necklace 16
- Price
- $30.64
- Rating
- 3.9/5
- Reviews
- 198
- Age
- 12y ago
Newest
by launch date
kate spade new york Youre A Gem Pave Horseshoe Pendant
- Price
- $37.63
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 7mo ago

Fossil Womens Sutton Horseshoe Gold-Tone Stainless Steel Multi Strand Necklace (Model: JF04906710)
- Price
- $49.13
- Rating
- 4.3/5
- Reviews
- 323
- Age
- 11mo ago

Itty Bitty Horseshoe Necklace for Women 3-Year Color Guarantee Waterproof Non-Tarnish Hypoallergenic Gold PVD Coated Layering Necklace Perfect for Beach Weddings Gift 14-16 Adjustable
- Price
- $48.23
- Rating
- 3.8/5
- Reviews
- 7
- Age
- 1y ago

LUUK LIFESTYLE Goodluck Horseshoe pendant necklace 14K Gold plated stainless steel 19in adjustable thin sturdy chain Gift ideas for women bestfriend dainty trendy aesthetic (with Gift Card)
- Price
- $31.15
- Rating
- 4.5/5
- Reviews
- 106
- Age
- 1y ago

CHESKY 14K Gold Plated Horseshoe Pendant Necklace for Women Dainty Necklace Cute U CZ Pendant Necklace Trendy Simple Lucky Necklaces for Women Handmade Jewelry Gifts
- Price
- $14.63
- Rating
- 4.7/5
- Reviews
- 77
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 76% of clicks. A locked shelf that new listings rarely crack.
Brands
12 falling
Sellers
14
Est. top-5 brand share
79%
Top 20: 100%
Est. top-5 click share
76%
Top 20: 100%
Open market
17%
- kate spade new york42%
- CHESKY12%
- Baydurcan10%
- Claddagh Gold10%
- MomentWish5%
- LUUK LIFESTYLE4%
- Open — no brand owns it (6 brands, 17%)
Demand
Horseshoe Necklace search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.9×
Search terms
Top Horseshoe Necklace search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- horseshoe necklace143K/yr
- horse shoe necklace21K/yr
- horse shoe necklace women26K/yr
- gold horseshoe necklace20K/yr
- horseshoe necklaces for women12K/yr
- horseshoe necklace gold13K/yr
- sterling silver horseshoe necklace9K/yr
- silver horseshoe necklace8K/yr
- horseshoe necklace silver6K/yr
- horseshoe pendant6K/yr
Reviews and returns
What reviews say buyers love and hate about Horseshoe Necklace
We read the reviews and the return reasons for every product selling here.
“Cheap”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
12 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Horseshoe Necklace questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









