Horse Sweatshirt
FailDemand is soft, at -61.7% this quarter, so Horse Sweatshirt is a Fail.
- Flapen Score
- 44 / 100Ranks 9,144 of 16,930 Clothing, Shoes & Jewelry niches · −1 vs the category median of 4544
- Market size
- $30K/yr381K searches / yr
- 90-day growth
- -61.7%search demand this quarter
- Competition
- 15%top-5 click share · 71 brands · 73 sellers
Flapen Score
Horse Sweatshirt against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Horse Sweatshirt is stronger. Inside it, weaker.
Market
The Horse Sweatshirt market on Amazon at a glance
Shoppers on Amazon United States searched for Horse Sweatshirt 381K times last year and spent an estimated $30K. The top 5 brands take 33% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 0.1% of those searches ended in a purchase.
Shoppers searched for this 381K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -61.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $30K a year.
- Searches, last 12 months
- 381K
- Growth, 90 days vs prior 90
- -61.7%
- Conversion, latest week
- 0.1%
- Market size, estimated
- $30Ka year
- Peak month
- December19.7× the quietest month
- Top search term
- horse sweater114K searches a year
02 · Price
A sale here is worth $52.71.
Listings sell for $52.71 on average, from $10.23 to $449.99. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $52.71 that is $0 to $5K a year per listing.
- Average price
- $52.71inside the $15 to $100 sweet spot
- Price range
- $10.23–$449.99
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$5K
- Returns
- 8.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
70% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 37.3% of listings are out of stock. The average listing ranks #14,169 within Sweaters. It carries 364 reviews at 4.32 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 70%
- Prime listings
- 85%
- Out of stock, average day
- 37.3%
- Average rank
- #14,169in Sweaters
- Average rating
- 4.32 starsAmazon United States average 4.42 stars
- Average reviews
- 364per listing
- Listings tracked
- 142
04 · Newcomers
0 of last year's 85 launches cleared the first-year sales bar.
85 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 85
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 29 months
Products
Top Horse Sweatshirt products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Joiemont Womens Western Horse Printed Fleece Jacket Button Teddy Jacket Sherpa Fluffy Jacket Outwear(0737-Brown-M)
- Price
- $49.13
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 8mo ago

SHBECYDE Crew Neck Oversized Sweater for Women Y2k Long Sleeve Sweaters Horse Graphic Knit Pullover Trendy Fall Sweater 2026 Brown
- Price
- $27.83
- Rating
- 3.8/5
- Reviews
- 45
- Age
- 10mo ago

Catalonia Horse Print Oversized Blanket Hoodie Sweatshirt Wearable Fleece Pullover for Adults Men Women Gift for Her Horse Gifts for Women
- Price
- $28.39
- Rating
- 4.7/5
- Reviews
- 4,445
- Age
- 2y ago

SHENHE Womens Novelty Horse Intarsia Long Sleeve Knit Button up Cardigan Sweater Beige X-Small
- Price
- $36.77
- Rating
- 4.2/5
- Reviews
- 3
- Age
- 9mo ago

SOLY HUX Womens Horse Graphic Sweater Vest V Neck Sleeveless Knit Casual Tank Tops Apricot Horse Small
- Price
- $23.51
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 4mo ago
Trending
estimated 90-day click momentum
GORGLITTER Womens Western Horse Sweater Vest Tops V Neck Sleeveless Button Down Sweaters Cowgirl Outfits Khaki Small
- Price
- $25.63
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago

SOLY HUX Womens Horse Graphic Sweater Vest V Neck Sleeveless Knit Casual Tank Tops Apricot Horse Small
- Price
- $23.51
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 4mo ago

SOLY HUX Womens Horse Graphic Sweater Vest V Neck Sleeveless Knit Casual Tank Tops Apricot Horse Large
- Price
- $24.87
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 4mo ago

SHENHE Womens Novelty Horse Intarsia Long Sleeve Knit Button up Cardigan Sweater Beige X-Small
- Price
- $36.77
- Rating
- 4.2/5
- Reviews
- 3
- Age
- 9mo ago

FITIN Unisex Wild Horses Sweatshirt for Women Vintage Western Horse Graphic Crewneck Country Cowgirl Pullover Sand
- Price
- $34.89
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago
Newest
by launch date
GORGLITTER Womens Western Horse Sweater Vest Tops V Neck Sleeveless Button Down Sweaters Cowgirl Outfits Khaki Small
- Price
- $25.63
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago

FITIN Unisex Wild Horses Sweatshirt for Women Vintage Western Horse Graphic Crewneck Country Cowgirl Pullover Sand
- Price
- $34.89
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago

SOLY HUX Womens Horse Graphic Sweater Vest V Neck Sleeveless Knit Casual Tank Tops Apricot Horse Small
- Price
- $23.51
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 4mo ago

SOLY HUX Womens Horse Graphic Sweater Vest V Neck Sleeveless Knit Casual Tank Tops Apricot Horse Large
- Price
- $24.87
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 4mo ago

THE GREAT. Womens The Horse Lodge Cardigan Navy M
- Price
- $449.99
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 5mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 15% of clicks, no more. An open shelf where new products get seen.
Brands
71 rising
Sellers
73
Est. top-5 brand share
33%
Top 20: 73%
Est. top-5 click share
15%
Top 20: 43%
Open market
62%
- WDIRARA9%
- SHENHE7%
- SOLY HUX7%
- SHBECYDE6%
- Ardrem5%
- Foenlintenso5%
Demand
Horse Sweatshirt search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 19.7×
Search terms
Top Horse Sweatshirt search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- horse sweater114K/yr
- horse sweatshirt39K/yr
- horse sweaters for women89K/yr
- horse cardigan24K/yr
- horse sweatshirts for women23K/yr
- horse sweaters12K/yr
- horse cardigan for women22K/yr
- womens horse sweater17K/yr
- horseshoe sweater8K/yr
- horse sweatshirts7K/yr
Reviews and returns
What reviews say buyers love and hate about Horse Sweatshirt
We read the reviews and the return reasons for every product selling here.
“Runs a little small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Horse Sweatshirt questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









