Horse Earrings

Shoppers searched for this 122K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -2.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $44K a year.

Searches, last 12 months

122K

Growth, 90 days vs prior 90

-2.0%

Conversion, latest week

3.0%

Market size, estimated

$44Ka year

Peak month

December3.3× the quietest month

Top search term

horse earrings76K searches a year

Listings sell for $12.22 on average, from $5.39 to $27.64. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $12.22 that is $0 to $1K a year per listing.

Average price

$12.22under the $15 to $100 sweet spot

Price range

$5.39–$27.64

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

2.8%of orders · Amazon United States median 2.1%

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #3,682 within Body Jewelry. It carries 298 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

100%

Out of stock, average day

2.4%

Average rank

#3,682in Body Jewelry

Average rating

4.36 starsAmazon United States average 4.42 stars

Average reviews

298per listing

Listings tracked

20

8 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

2Amazon's first-year sales bar

Average brand age

32 months