Hope and Henry Girls

Shoppers searched for this 184K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -38.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $25K a year.

Searches, last 12 months

184K

Growth, 90 days vs prior 90

-38.3%

Conversion, latest week

0.4%

Market size, estimated

$25Ka year

Peak month

November4.7× the quietest month

Top search term

hope and henry girls dress96K searches a year

Listings sell for $33.62 on average, from $10.35 to $60.95. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $33.62 that is $0 to $3K a year per listing.

Average price

$33.62inside the $15 to $100 sweet spot

Price range

$10.35–$60.95

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

250–500

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

14.1%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 26.0% of listings are out of stock. The average listing ranks #4,977 within Dresses. It carries 640 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

89%

Out of stock, average day

26.0%

Average rank

#4,977in Dresses

Average rating

4.63 starsAmazon United States average 4.42 stars

Average reviews

640per listing

Listings tracked

165

31 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

31

Successful launches

0Amazon's first-year sales bar

Average brand age

32 months