Skip to content

Hootie and the Blowfish Shirt

Maybe

Search demand grew +119.0% this quarter. But shoppers spend an estimated $880 a year here, so Hootie and the Blowfish Shirt is a Maybe.

Flapen Score
51
51 / 100
Top 26% of 16,930 Clothing, Shoes & Jewelry niches · +6 vs the category median of 45
Market size
$880/yr9K searches / yr
90-day growth
+119.0%search demand this quarter
Competition
25%top-5 click share · 37 brands · 36 sellers

Flapen Score

Hootie and the Blowfish Shirt against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Hootie and the Blowfish Shirt is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hootie and the Blowfish Shirt market on Amazon at a glance

Shoppers on Amazon United States searched for Hootie and the Blowfish Shirt 9K times last year and spent an estimated $880. The top 5 brands take 61% of clicks. Demand peaks in Aug–Sep. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 0.6% of those searches ended in a purchase.

Shoppers searched for this 9K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +119.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $880 a year.

Searches, last 12 months
9K
Growth, 90 days vs prior 90
+119.0%
Conversion, latest week
0.6%
Market size, estimated
$880a year
Peak month
August20.8× the quietest month
Top search term
hootie and the blowfish shirt5K searches a year

02 · Price

A sale here is worth $16.89.

Listings sell for $16.89 on average, from $7.29 to $28.25. Amazon reports units sold in ranges. This niche sold 0 to 100 a year. The average listing sells 0 to 100 of them. At $16.89 that is $0 to $2K a year per listing.

Average price
$16.89inside the $15 to $100 sweet spot
Price range
$7.29–$28.25
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
0–100
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
8.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 72% ship with Prime. On an average day, 8.7% of listings are out of stock. The average listing ranks #45,627 within T-Shirts. It carries 1,198 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
72%
Out of stock, average day
8.7%
Average rank
#45,627in T-Shirts
Average rating
4.53 starsAmazon United States average 4.42 stars
Average reviews
1,198per listing
Listings tracked
79

04 · Newcomers

2 of last year's 33 launches cleared the first-year sales bar.

33 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
33
Successful launches
2Amazon's first-year sales bar
Average brand age
35 months

Products

Top Hootie and the Blowfish Shirt products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 25% of clicks. An open shelf where new products get seen.

Brands

37 rising

Sellers

36

Top-5 brand share

61%

Top 20: 92%

Top-5 click share

25%

Top 20: 59%

Open market

34%

  • Brand 138%
  • Brand 26%
  • Brand 36%
  • Brand 46%
  • Brand 55%
  • Brand 65%

Demand

Hootie and the Blowfish Shirt search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KHoliday '24Spike '25Prime Day '25Spike '26DecMarJunAugMarMay

Peak months: Aug, Sep · busiest ÷ quietest = 20.8×

Reviews and returns

What reviews say buyers love and hate about Hootie and the Blowfish Shirt

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Size-Overall”
23%of negative reviews mention “Size-Overall”
8.9%of orders come back
“Fits small”
A buyer, on “Size-Overall”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Hootie and the Blowfish Shirt questions

Answered from the same tracked data.