Hoodies for Men
MaybeShoppers spend $3.3M a year here. But demand is soft, at -53.0% this quarter, so Hoodies for Men is a Maybe.
- Flapen Score
- 52 / 100Top 22% of 16,930 Clothing, Shoes & Jewelry niches · +7 vs the category median of 4552
- Market size
- $3.3M/yr49.0M searches / yr
- 90-day growth
- -53.0%search demand this quarter
- Competition
- 16%top-5 click share · 46 brands · 179 sellers
Flapen Score
Hoodies for Men against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Hoodies for Men is stronger. Inside it, weaker.
Market
The Hoodies for Men market on Amazon at a glance
Shoppers on Amazon United States searched for Hoodies for Men 49.0M times last year and spent an estimated $3.3M. The top 5 brands take 66% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
0.3% of searches ended in a purchase last week.
Shoppers searched for this 49.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -53.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.3M a year.
- Searches, last 12 months
- 49.0M
- Growth, 90 days vs prior 90
- -53.0%
- Conversion, latest week
- 0.3%
- Market size, estimated
- $3.3Ma year
- Peak month
- December8.4× the quietest month
- Top search term
- hoodie4.8M searches a year
02 · Price
A sale here is worth $24.09.
Listings sell for $24.09 on average, from $8.57 to $97.61. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 750 to 1,000 of them. At $24.09 that is $18K to $24K a year per listing.
- Average price
- $24.09inside the $15 to $100 sweet spot
- Price range
- $8.57–$97.61
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 200K–250K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $18K–$24K
- Returns
- 5.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #190 within Fashion Hoodies & Sweatshirts. It carries 28,897 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 97%
- Prime listings
- 100%
- Out of stock, average day
- 1.9%
- Average rank
- #190in Fashion Hoodies & Sweatshirts
- Average rating
- 4.48 starsAmazon United States average 4.42 stars
- Average reviews
- 28,897per listing
- Listings tracked
- 158
04 · Newcomers
Amazon counts 4 of last year's 17 launches as successful.
17 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 17
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Hoodies for Men products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Amazon Essentials Mens Pullover Sweatshirt Hoodie Big & Tall Options Available White Large
- Price
- $14.21
- Rating
- 4.6/5
- Reviews
- 52,444
- Age
- 4y ago
PRETTYGARDEN Womens 2026 Spring Zip Up Y2K Hoodies Casual Long Sleeve Sweatshirts Fall Winter Track Jackets with Pockets (Grey Medium)
- Price
- $29.62
- Rating
- 4.5/5
- Reviews
- 2,904
- Age
- 3y ago
Trendy Queen Womens Oversized Hoodies Fleece Sweatshirts Sweaters Spring Outfits Pullover Fall Winter Clothes Grey M
- Price
- $25.95
- Rating
- 4.5/5
- Reviews
- 10,575
- Age
- 3y ago
Hanes Mens Pullover EcoSmart Hooded Sweatshirt Black X-Large
- Price
- $15.63
- Rating
- 4.5/5
- Reviews
- 170,395
- Age
- 5y ago
Hanes mens Full-zip Eco-smart Hoodie athletic sweatshirts Black Large US
- Price
- $12.60
- Rating
- 4.6/5
- Reviews
- 88,186
- Age
- 22y ago
Trending
90-day click momentum
Amazon Essentials Womens Oversized-Fit Fleece Hoodie Black Large
- Price
- $25.00
- Rating
- 4.8/5
- Reviews
- 90
- Age
- 2mo ago
Amazon Essentials Womens Oversized-Fit Fleece Hoodie Light Grey Heather XX-Large
- Price
- $29.45
- Rating
- 4.8/5
- Reviews
- 90
- Age
- 2mo ago
Amazon Essentials Unisex Toddlers Oversized Drop Shoulder Hoodie Black 4T
- Price
- $13.83
- Rating
- 4.2/5
- Reviews
- 372
- Age
- 1y ago
Amazon Essentials Womens Midweight Fleece Full-Zip Hoodie with Drawstring (Available in Plus Size) Green Large
- Price
- $14.22
- Rating
- 4.4/5
- Reviews
- 12,992
- Age
- 3y ago
Amazon Essentials Womens French Terry Fleece Crewneck Sweatshirt with 3/4 Blouson Sleeve Detail Grey Heather X-Large
- Price
- $12.32
- Rating
- 4.4/5
- Reviews
- 3,243
- Age
- 4y ago
Newest
by launch dateAmazon Essentials Womens Oversized-Fit Fleece Hoodie Black Large
- Price
- $25.00
- Rating
- 4.8/5
- Reviews
- 90
- Age
- 2mo ago
Amazon Essentials Womens Oversized-Fit Fleece Hoodie Light Grey Heather XX-Large
- Price
- $29.45
- Rating
- 4.8/5
- Reviews
- 90
- Age
- 2mo ago
RUMIA Sweatshirt for Women Crewneck Sweaters Pullover Tops 2025 Fashion Outfits Tops for Women Winter Clothing Fall Clothes Blue Large
- Price
- $12.80
- Rating
- 4.5/5
- Reviews
- 3,222
- Age
- 10mo ago
Amazon Essentials Unisex Toddlers Oversized Drop Shoulder Hoodie Black 4T
- Price
- $13.83
- Rating
- 4.2/5
- Reviews
- 372
- Age
- 1y ago
Hatant Oversized Hoodie Sweatshirts for Women Couples Heavyweight Hoodies Pullover Vintage Acid Wash Sweaters Hoodies with Pocket Womens Fashion Hoodies Sweatshirts 2026 Blue-S
- Price
- $37.85
- Rating
- 4.5/5
- Reviews
- 301
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 16% of clicks. An open shelf where new products get seen.
Brands
46 rising
Sellers
179
Top-5 brand share
66%
Top 20: 89%
Top-5 click share
16%
Top 20: 38%
Open market
31%
- Amazon Essentials31%
- Hanes19%
- Trendy Queen8%
- PRETTYGARDEN4%
- Fruit of the Loom3%
- Nike3%
Demand
Hoodies for Men search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 8.4×
Search terms
Top Hoodies for Men search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- hoodie4.8M/yr
- hoodies for men5.3M/yr
- hoodies4.5M/yr
- hoodies for women4.2M/yr
- sweatshirt for women3.6M/yr
- jacket2.0M/yr
- womens sweatshirt3.8M/yr
- zip up hoodie women1.4M/yr
- sweatshirt2.2M/yr
- zip up hoodie1.1M/yr
Reviews and returns
What reviews say buyers love and hate about Hoodies for Men
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Short in length
Does not fit well
Shirt is too short
Will say only downside is with the thick material
Very short and thin material
very thick
Poor quality
Cheaply made
Overall, cheap product
Cheap Material
not good material
The quality of material is substandard
Small pockets
The pockets a ridiculously small and unusable
bulky and lack pockets
Love
Fits as expected
Fit as expected
Fit great
I also appreciate the build quality
Good quality shirt
Beautiful quality
Comfy and warm
comfortable for me
Comfortable to wear
Soft and reliable
Comfy and soft
Soft inside
Excellent value
EXCELLENT PRICE
Great deal
Return
5.8% Return rate 84% Fixable by listing
Short in length
Does not fit well
Shirt is too short
Cheap Material
not good material
The quality of material is substandard
Super thin
Material is very very thin
A little on the thin side
some of the color came off
Ugly color
color is a bit off
Sleeve lengths run short
Sleeve are shorter
Sleeve were too long
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hoodies for Men questions
Answered from the same tracked data.