Hooded Scarf

Shoppers searched for this 604K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -74.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $70K a year.

Searches, last 12 months

604K

Growth, 90 days vs prior 90

-74.5%

Conversion, latest week

0.7%

Market size, estimated

$70Ka year

Peak month

December18.7× the quietest month

Top search term

hat scarf57K searches a year

Listings sell for $15.84 on average, from $6.61 to $53.17. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $15.84 that is $0 to $2K a year per listing.

Average price

$15.84inside the $15 to $100 sweet spot

Price range

$6.61–$53.17

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

3.8%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #8,307 within Scarves & Wraps. It carries 707 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

97%

Out of stock, average day

5.7%

Average rank

#8,307in Scarves & Wraps

Average rating

4.31 starsAmazon United States average 4.42 stars

Average reviews

707per listing

Listings tracked

65

15 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

15

Successful launches

4Amazon's first-year sales bar

Average brand age

37 months