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Hooded Robes for Women

Fail

Demand is soft, at -53.6% this quarter, so Hooded Robes for Women is a Fail.

Flapen Score
37
37 / 100
Ranks 13,715 of 16,930 Clothing, Shoes & Jewelry niches · −8 vs the category median of 45
Market size
$6K/yr194K searches / yr
90-day growth
-53.6%search demand this quarter
Competition
34%top-5 click share · 27 brands · 31 sellers

Flapen Score

Hooded Robes for Women against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Hooded Robes for Women is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hooded Robes for Women market on Amazon at a glance

Shoppers on Amazon United States searched for Hooded Robes for Women 194K times last year and spent an estimated $6K. The top 5 brands take 60% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 0.1% of those searches ended in a purchase.

Shoppers searched for this 194K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -53.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $6K a year.

Searches, last 12 months
194K
Growth, 90 days vs prior 90
-53.6%
Conversion, latest week
0.1%
Market size, estimated
$6Ka year
Peak month
December13.6× the quietest month
Top search term
hooded robes for women68K searches a year

02 · Price

A sale here is worth $27.61.

Listings sell for $27.61 on average, from $13.11 to $56.93. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $27.61 that is $0 to $3K a year per listing.

Average price
$27.61inside the $15 to $100 sweet spot
Price range
$13.11–$56.93
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
4.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.1% of listings are out of stock. The average listing ranks #997 within Sleep & Lounge. It carries 11,524 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
98%
Prime listings
100%
Out of stock, average day
9.1%
Average rank
#997in Sleep & Lounge
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
11,524per listing
Listings tracked
54

04 · Newcomers

3 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
3Amazon's first-year sales bar
Average brand age
50 months

Products

Top Hooded Robes for Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 34% of clicks. An open shelf where new products get seen.

Brands

27 rising

Sellers

31

Top-5 brand share

60%

Top 20: 95%

Top-5 click share

34%

Top 20: 71%

Open market

34%

  • Brand 129%
  • Brand 211%
  • Brand 37%
  • Brand 47%
  • Brand 56%
  • Brand 66%

Demand

Hooded Robes for Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 13.6×

Search terms

Top Hooded Robes for Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hooded robes for women68K/yr
  • robes for women with hood26K/yr
  • womens robe with hood34K/yr
  • womens hooded robe30K/yr
  • hooded bathrobes for women24K/yr
  • long hooded robes for women10K/yr
  • robe with hoodie for women2K/yr

Reviews and returns

What reviews say buyers love and hate about Hooded Robes for Women

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Soft Feel”
14%of negative reviews mention “Size-Overall”
4.3%of orders come back
“definitely runs small”
A buyer, on “Size-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Hooded Robes for Women questions

Answered from the same tracked data.