Home Depot

Shoppers searched for this 464K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +20.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $27K a year.

Searches, last 12 months

464K

Growth, 90 days vs prior 90

+20.9%

Conversion, latest week

0.3%

Market size, estimated

$27Ka year

Peak month

December2.0× the quietest month

Top search term

home depot447K searches a year

Listings sell for $18.88 on average, from $9.98 to $25.55. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $18.88 that is $5K to $9K a year per listing.

Average price

$18.88inside the $15 to $100 sweet spot

Price range

$9.98–$25.55

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

250–500

Revenue per listing a year

$5K–$9K

Returns

1.4%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #12,256 within Baseball Caps. It carries 1,752 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

67%

Out of stock, average day

0.0%

Average rank

#12,256in Baseball Caps

Average rating

4.73 starsAmazon United States average 4.42 stars

Average reviews

1,752per listing

Listings tracked

6

The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

56 months