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Home Alone Christmas Sweater

Fail

The top 5 products take 100% of clicks, so Home Alone Christmas Sweater is a Fail.

Flapen Score
26
26 / 100
Ranks 16,401 of 16,930 Clothing, Shoes & Jewelry niches · −19 vs the category median of 45
Market size
$38K/yr145K searches / yr
90-day growth
-28.6%search demand this quarter
Competition
100%top-5 click share · 5 brands · 4 sellers

Flapen Score

Home Alone Christmas Sweater against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Home Alone Christmas Sweater is stronger. Inside it, weaker.

26Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Home Alone Christmas Sweater market on Amazon at a glance

Shoppers on Amazon United States searched for Home Alone Christmas Sweater 145K times last year and spent an estimated $38K. All 5 brands take every click. Flapen scores it 26 out of 100, a Fail.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 145K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -28.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $38K a year.

Searches, last 12 months
145K
Growth, 90 days vs prior 90
-28.6%
Conversion, latest week
0.8%
Market size, estimated
$38Ka year
Top search term
home alone sweatshirt40K searches a year

02 · Price

A sale here is worth $30.88.

Listings sell for $30.88 on average, from $23.81 to $37.89. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $30.88 that is $0 to $3K a year per listing.

Average price
$30.88inside the $15 to $100 sweet spot
Price range
$23.81–$37.89
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
2.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

20% of listings pay for placement with sponsored ads. 40% ship with Prime. On an average day, 18.2% of listings are out of stock. The average listing ranks #107,305 within Sweatshirts. It carries 53 reviews at 4.77 stars, so a new listing needs social proof before a better product.

Sponsored listings
20%
Prime listings
40%
Out of stock, average day
18.2%
Average rank
#107,305in Sweatshirts
Average rating
4.77 starsAmazon United States average 4.42 stars
Average reviews
53per listing
Listings tracked
5

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
38 months

Products

Top Home Alone Christmas Sweater products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

5

Sellers

4

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 126%
  • Brand 220%
  • Brand 320%
  • Brand 418%
  • Brand 516%
  • Open — no brand owns it (0%)

Demand

Home Alone Christmas Sweater search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26SepOctNovDecJanFebMarAugSepOctNovDecJanFebMar

Peak months: Nov, Dec · busiest ÷ quietest = 416.4× · 10 of 12 months tracked

Search terms

Top Home Alone Christmas Sweater search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • home alone sweatshirt40K/yr
  • home alone christmas sweater39K/yr
  • home alone sweater26K/yr
  • home alone christmas sweatshirt4K/yr
  • home alone hoodie6K/yr
  • home alone ugly sweater4K/yr
  • ugly christmas sweater home alone5K/yr
  • home alone ugly christmas sweater13K/yr
  • home alone sweatshirt kids5K/yr
  • home alone sweaters for women4K/yr

Reviews and returns

What reviews say buyers love and hate about Home Alone Christmas Sweater

We read the reviews and the return reasons for every product selling here.

2.5%of orders come back

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

3 topics

NegativePositive

FAQ

Common Home Alone Christmas Sweater questions

Answered from the same tracked data.