Holiday Tops for Women Dressy Sparkly
FailAn estimated 16.0% of orders come back, so Holiday Tops for Women Dressy Sparkly is a Fail.
- Flapen Score
- 31 / 100Ranks 15,685 of 16,930 Clothing, Shoes & Jewelry niches · −14 vs the category median of 4531
- Market size
- $105K/yr720K searches / yr
- 90-day growth
- -47.1%search demand this quarter
- Competition
- 70%top-5 click share · 8 brands · 11 sellers
Flapen Score
Holiday Tops for Women Dressy Sparkly against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Holiday Tops for Women Dressy Sparkly is stronger. Inside it, weaker.
Market
The Holiday Tops for Women Dressy Sparkly market on Amazon at a glance
Shoppers on Amazon United States searched for Holiday Tops for Women Dressy Sparkly 720K times last year and spent an estimated $105K. The top 5 brands take 77% of clicks. Demand peaks in Nov–Dec. Flapen scores it 31 out of 100, a Fail.
01 · Demand
An estimated 0.7% of those searches ended in a purchase.
Shoppers searched for this 720K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -47.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $105K a year.
- Searches, last 12 months
- 720K
- Growth, 90 days vs prior 90
- -47.1%
- Conversion, latest week
- 0.7%
- Market size, estimated
- $105Ka year
- Peak month
- December59.4× the quietest month
- Top search term
- festive tops for women48K searches a year
02 · Price
A sale here is worth $20.05.
Listings sell for $20.05 on average, from $9.20 to $27.03. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $20.05 that is $0 to $2K a year per listing.
- Average price
- $20.05inside the $15 to $100 sweet spot
- Price range
- $9.20–$27.03
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 16.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #3,111 within Blouses & Button-Down Shirts. It carries 2,493 reviews at 4.28 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 6.3%
- Average rank
- #3,111in Blouses & Button-Down Shirts
- Average rating
- 4.28 starsAmazon United States average 4.42 stars
- Average reviews
- 2,493per listing
- Listings tracked
- 10
04 · Newcomers
1 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 26 months
Products
Top Holiday Tops for Women Dressy Sparkly products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 70% of clicks. Leaders hold, but buyers still shop past them.
Brands
8
Sellers
11
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
15%
- Brand 124%
- Brand 218%
- Brand 313%
- Brand 413%
- Brand 59%
- Brand 68%
- Open — no brand owns it (2 brands, 15%)
Demand
Holiday Tops for Women Dressy Sparkly search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 59.4×
Search terms
Top Holiday Tops for Women Dressy Sparkly search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- festive tops for women48K/yr
- holiday tops86K/yr
- holiday party tops for women65K/yr
- women holiday tops25K/yr
- womens holiday blouses36K/yr
- holiday blouses18K/yr
- holiday blouses for women78K/yr
- holiday blouse36K/yr
- holiday top50K/yr
- holiday tops for women dressy41K/yr
Reviews and returns
What reviews say buyers love and hate about Holiday Tops for Women Dressy Sparkly
We read the reviews and the return reasons for every product selling here.
“ran a little small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
22 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Holiday Tops for Women Dressy Sparkly questions
Answered from the same tracked data.