Hoka Speedgoat 6

Shoppers searched for this 317K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +37.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $75K a year.

Searches, last 12 months

317K

Growth, 90 days vs prior 90

+37.9%

Conversion, latest week

0.2%

Market size, estimated

$75Ka year

Top search term

hoka speedgoat 740K searches a year

Listings sell for $132.14 on average, from $16.88 to $218.82. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $132.14 that is $0 to $13K a year per listing.

Average price

$132.14above the $15 to $100 sweet spot

Price range

$16.88–$218.82

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

250–500

Units per listing a year

0–100

Revenue per listing a year

$0–$13K

Returns

7.0%of orders · Amazon United States median 2.1%

65% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 17.1% of listings are out of stock. The average listing ranks #1,403 within Shoes. It carries 294 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings

65%

Prime listings

86%

Out of stock, average day

17.1%

Average rank

#1,403in Shoes

Average rating

4.33 starsAmazon United States average 4.42 stars

Average reviews

294per listing

Listings tracked

63

9 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

4Amazon's first-year sales bar

Average brand age

41 months