Hippie Backpack
FailBuyers convert on only 0.4% of searches, so Hippie Backpack is a Fail.
- Flapen Score
- 49 / 100Top 33% of 16,930 Clothing, Shoes & Jewelry niches · +4 vs the category median of 4549
- Market size
- $50K/yr376K searches / yr
- 90-day growth
- +9.8%search demand this quarter
- Competition
- 17%top-5 click share · 101 brands · 137 sellers
Flapen Score
Hippie Backpack against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Hippie Backpack is stronger. Inside it, weaker.
Market
The Hippie Backpack market on Amazon at a glance
Shoppers on Amazon United States searched for Hippie Backpack 376K times last year and spent an estimated $50K. The top 5 brands take 24% of clicks. Demand peaks in Jul–Aug. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 376K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +9.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $50K a year.
- Searches, last 12 months
- 376K
- Growth, 90 days vs prior 90
- +9.8%
- Conversion, latest week
- 0.4%
- Market size, estimated
- $50Ka year
- Peak month
- August3.2× the quietest month
- Top search term
- boho backpack73K searches a year
02 · Price
A sale here is worth $35.60.
Listings sell for $35.60 on average, from $11.61 to $123.16. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $35.60 that is $0 to $4K a year per listing.
- Average price
- $35.60inside the $15 to $100 sweet spot
- Price range
- $11.61–$123.16
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$4K
- Returns
- 5.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
93% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #886 within Backpacks. It carries 2,657 reviews at 4.51 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 99%
- Out of stock, average day
- 5.3%
- Average rank
- #886in Backpacks
- Average rating
- 4.51 starsAmazon United States average 4.42 stars
- Average reviews
- 2,657per listing
- Listings tracked
- 164
04 · Newcomers
2 of last year's 13 launches cleared the first-year sales bar.
13 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 13
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Hippie Backpack products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 17% of clicks. An open shelf where new products get seen.
Brands
101 falling
Sellers
137
Top-5 brand share
24%
Top 20: 56%
Top-5 click share
17%
Top 20: 38%
Open market
73%
- Brand 16%
- Brand 25%
- Brand 35%
- Brand 45%
- Brand 54%
- Brand 63%
Demand
Hippie Backpack search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Aug · busiest ÷ quietest = 3.2×
Search terms
Top Hippie Backpack search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- boho backpack73K/yr
- canvas backpack for women49K/yr
- small canvas backpack27K/yr
- cotton backpack21K/yr
- retro backpack25K/yr
- canvas backpack purse19K/yr
- flap backpack21K/yr
- mini canvas backpack14K/yr
- artist backpack16K/yr
- canvas laptop backpack16K/yr
Reviews and returns
What reviews say buyers love and hate about Hippie Backpack
We read the reviews and the return reasons for every product selling here.
“Larger than I expected”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hippie Backpack questions
Answered from the same tracked data.









